Apple exclusively released the video clip 'Who Cares' by Paul McCartney

Apple Lossless Audio CODEC (ALAC), It is a technology products company, yes. But it is also about services, and these are services to which it owes much of its fame, especially to all the commitment they have made to music throughout its history. We only have to go back to the launch of the iPod to understand the changes they made since Cupertino in digital music ...

Apple went back to betting on music at the end of 2018, and it did nothing more and nothing less with the one who was a member of one of the most important groups in music: Paul McCartney, who released the single Who Cares with a nice video clip against bulling. Videoclip that by the way was exclusively Apple during the first days on Apple Music. After the jump we will tell you how it has been the launch of the new Paul McCartney on Apple Music.

Yes, as you can see exclusivity is no longer just Apple Music, the video clip Who Cares is already on Vevo, YouTube's partner music platform. A video clip, Who Cares, that works as an ode against abuse. For this the legendary Beatle, Paul McCartney has joined nothing more and nothing less with the fashionable actress, Emma Stone. Here's what Paul McCartney says about the goal of the song:

I hope that if there is a child who is bullied and listens to my song, they will hope and take courage to fight their situation. It is time for them to get up, laugh, and get out of their bad situation.

A new action of Apple in which they have reunited with musical stars. Of course, we ask ourselves the question once again: now that we are in 2019, Will this be the year we see a new streaming video service from Apple? We do not know but I can tell you that we surely have an exciting year ahead of us. We'll see what the Cupertino guys surprise us with ...


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