Apple today announced changes in the prices of your App Store in India, Turkey and the United Kingdom, always citing exchange rate fluctuations and tax changes as reasons. What European users are closest to is the case of United Kingdom, where those of Cupertino prices will go up by at least 25% to all the applications and integrated purchases for the loss of value that the pound has experienced since the Brexit referendum was said yes.
With the change, the applications that in the United States and Europe cost $ 0.99 and € 0.99 respectively will cost the same amount in the United Kingdom, that is, £ 0.99. Before this move, those apps were priced at £ 0.79. The higher the price, the greater the increase, also moving from £ 1.49 to £ 1.99 the second of the prices that we will see in the App Store. Integrated purchases will also see their price increase by 25% onwards.
'Brexit means'… higher prices
Moreover, in India a service tax of 14% will apply, as well as the 0.5% rates that were introduced by the Government since December 1, 2016. In Romania, the tax rate has increased from 19% to 20%, a 1% that seems nothing if we compare it with 25 % applied in the British Isles.
Apple has notified the developers of the changes today and they will apply to the iOS App Store and the Mac App Store, but most likely they will also be extended to the rest of Apple's content stores, such as iTunes Store, iBooks Store , etc. The prices, which will make the British have to pay the same as Europeans and Americans, that is, they will "hurt" the same, will start to rise in seven days. This is what Brexit initially means, British friends.
