Despite that Siri was one of the first assistants to hit the market with the iPhone 4s, little or practically nothing has evolved for the user. Although it is true that it has been learning new functions, Siri presents us with a series of limitations that do not make it the most useful assistant on the market, being surpassed by both Alexa and Google Assistant.
Every year, Apple makes a series of moves to try to improve the operation and usefulness of Siri, either by hiring experts in Artificial Intelligence, such as Giannandrea, or buying companies. Apple's latest move in this field is found in the purchase of the PullString company, a company that designs and develops voice applications through its PullString Converse platform.
The PullString purchase could be used to enhance Siri's voice capabilities. As we can read on its website, PullString is used to design, develop and publish voice applications for Amazon Alexa, Google Assistant and IoT devices.
At PullString, we strive to help people speak effortlessly with the voice technology around us. Working at the intersection of creative expression and artificial intelligence, we provide agencies and businesses with the leading solution for designing, developing, and publishing highly engaging voice applications for Amazon Alexa, Google Assistant, and IoT devices.
This small business located in San Francisco, was founded in 2011 by former Pixar executives and practically since its inception it has been used to create interactive voice applications for toys. But over the years, he broadened his horizons to enter the world of virtual assistants.
As it's usual, Apple has not confirmed the news. The amount that the company has been able to pay for this transaction has not been disclosed either, an amount that we will probably never know, as well as the purpose of the purchase, although everything seems to indicate that it is aimed at improving interaction capabilities with Siri. .