The war of non-stop, although to be honest, as it already happens with Netflix and other services, it has little or nothing to do in global terms Apple Music Against the pioneer in this of streaming music, we are not talking about another service than Spotify.
Yet it seems like a slow but strong pace Apple Music continues to grow. According to the latest data, Apple's music streaming service has closed a record month in subscribers, something never seen before since its launch and that keeps executives optimistic.
According to Eddy Cue himself, during the SXSW audiovisual festival, held in the United States of America, Apple Music currently has 38 million users enjoying, among other things, its three-month free trial period. Thus confirming the data from The Wall Street Journal that Apple Music users numbered 36 million in February. All this has a clear result, in just five weeks Apple Music has been able to gain two million subscribers, which is a very good figure considering how the market is.
This suggests that Apple Music is growing approximately at a rate of 400.000 users per week, and in October 2015 it had figures of 6,5 million subscribers. Meanwhile, the competition has 71 million paying subscribers, users who enjoy Spotify Premium and all its features, a figure clearly unattainable by the Cupertino company due to many reasons, including multiplatform restrictions or the scourge of having to be stuck like a Siamese to iTunes. Be that as it may, It is a good figure considering that the service has the Apple logo and does not show any decisive characteristic that really differentiates it from Spotify, once the price barrier and family subscriptions have been overcome.
Good news, a direct competitor to Spotify.
Normal that it has grown this month in users, they are giving away 1 free month to all of us who already spent the 3 months at the time.
I have 2 weeks left to spend that free month and I am not going to renew the subscription, Spotify kicks Apple Music in the mouth a thousand times.