Apple's video on demand service is about to be introduced, possibly on Monday, March 25, and there are more and more rumors about its operation.
Apple Video, as we are supposed to know it, will offer free content to Apple device customers, even if we do not subscribe to the service.
Even though it has also been rumored that the original Apple Video content would be completely free and that Apple's business model would be to pay for additional third-party content, it seems that eventually we must subscribe to enjoy all the content.
Unless we have an iPhone, iPad, iPod touch or Apple TV that would give us access to Apple Video content, at least to a selection, for free. An interesting strategy that encourages, on the one hand, the purchase of Apple devices, as well as making its Apple Video content known to customers who have a device.
In addition, offering content, especially its original content, would make the content available to many more people, a good thing knowing that, on the other hand, it seems that Apple is aiming high with its original content and hopes to win such prestigious awards as the Oscars and Hollywood Emmys. For this he would have an entire staff expert in strategies to get those awards for his films and series.
Of course, winning prizes increases the attractiveness of the service and would encourage subscribers to subscribe as other services such as Netflix have already achieved thanks to its original content, as well as HBO with its great award-winning titles such as Game of Thrones.
On Monday, March 25, we will know the details of Apple Video in the event that the Cupertino have prepared And it seems that it will have the presence of great artists and directors from the world of Hollywood such as Jennifer Aniston or JJ Abrams.