Apple will have to sell products made in India if it wants to open Apple Stores in the country

india

Opening up new markets for the Cupertino-based company It is being more complicated than I had thought, especially in India, where Apple is focusing all its interests in recent months. But despite the different trips Tim Cook has made to the country to meet with the prime minister, not the only thing he receives from the country is bad news.

The company has been trying to obtain a permit that allows you to open your own stores in the country to stop depending on the resellers who are currently in charge of selling their products in the country. A few weeks ago, the Indian government modified the laws allowing foreign companies that do not manufacture in their country to have the possibility of opening their own stores, but with one condition.

Apple must sell products made in the country in its stores. At least 30% of the products sold by the Apple Store must be manufactured in the country. The company is not currently manufacturing any devices or accessories in India although there are future plans to do so, through Foxconn, in the near future.

Apple appealed the government's decision, and responded a few years ago stating that despite all the allegations that Apple had made, the sale of products manufactured in the country is mandatory, which puts the Cupertino-based company in a tough spot, which had already started looking for premises in the three most important cities of the country to be able to open the first own stores before the end of 2017.

Who wants something, it costs something. Apple is going to have to go through the hoop And the company will have no choice but to modify the line of products that it will be able to sell in the Apple Stores in the country, if it wants to enter a competitive market with more than 1.250 billion inhabitants.


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