Apple plans to introduce a new loyalty or rewards program at WWDC aimed at promoting Apple Pay called "Apple Pay Rewards" and that certainly will not be the only news about Apple Pay during WWDC in June. Little or nothing is known about this loyalty program, but we will have to wait very little to see it work, since in less than two weeks it will be the WWDC that will bring us all the news about Maps, Apple Pay, iOS 9 and much more. Don't miss out on the latest news.
This information has been revealed by The New York Times, in addition, it has been rumored since the beginning of Apple Pay, and that is that few things can push a user more than personalize their payments and reward them in the form of checks or points, to be able to spend them in turn, in those establishments where we make payments with Apple Pay. ANDThis new measure would be good not only for Apple and the growth of Apple Pay, but also for participating businesses as shoppers will find one more reason to return to their stores.
Analysts reveal a new feature in Apple Pay, a rewards program to "force" users and shoppers to return to participating merchants. Workers close to Apple Pay communicate that this new function will be revealed next June and Apple will announce it with great fanfare, although details of the how, when and where are not known - The New York Times.
Therefore, little or nothing can be said about how it will develop how this loyalty system works, who It would be a card in the Travel Club style but virtual, or on the contrary, each establishment may add a specific and personalized virtual card to your Apple account. We will be looking forward to WWDC 15.
On the other hand, there are rumors that suggest that this program could be integrated into iAd s and iBeaconsThus, in the advertising we receive on our devices through Bluetooth LE managers in stores or through geolocation, although we sincerely hope that this is not the case.