Coca-Cola could easily equip almost everyone with virtual reality headsets (VR) with Google Cardboard style, when buying drink packs.
The project foresees that the container for a pack of 12 cokes and other products that can be easily converted into a virtual reality viewer, be used by an iPhone or other smartphone with an application, and apparently it would be based on the Google Cardboard specifications. In the video of the article we will see the Coca-Cola prototype with the idea, which only uses recycled cardboard from the box of its popular 12-bottle pack to create a virtual reality viewer that works with a smartphone.
It is not much to imagine that Coca-Cola really wants to carry out this packaging idea to create virtual reality headsets, such as Google and third parties are already selling what are essentially pre-cut cardboard kits that customers assemble in their own way to create the viewer.
Users have to cut the pieces using the guides that Coca-Cola has inside the containerBut the only missing part is the plastic lens, something that Coca-Cola could easily toss in the box like it does with other gift products.
The Google Cardboard platform, has an open specification for users of virtual reality powered by smartphones, already has more than 10 products from different companies ranging from low-cost of all cardboard versions to products that most closely resemble a consumer end product like Mattel's revamped View-Master. Last month, Google announced that more than 5 million units of Cardboard viewers had been shipped for platform applications, surpassing the 1000 application mark in the Google Play store.
Here is the video where the prototypes are seen:
Coca cola never ceases to amaze me.
Excuse my ignorance but: What are these pots for?
Hello, Daddy. Let's see, how would I explain it to you in a simple way: any mobile, with the appropriate application, can show you two separate images. The application would show you two synchronized images that have nothing special if you look at them with the naked eye, but if you wear a box of these, the images create an effect, such as a 3D simulation or something of Virtual Reality. How do you get it? Well, separating those two images by putting each eye in a dark box, so that each eye will see a "different" image and the brain will create the simulation.
To give you an idea, use more or less the same idea as the glasses with a blue and a red lens from a long time ago: you put on one of those glasses and a prepared recording can show a simulation in three dimensions. What happens is that this out of the box (or with a special device for it) and a screen is more modern.
A greeting.
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