Good ideas must be recognized. The MSQRD application since its launch a few weeks ago has become one of the most downloaded apps in almost the entire world. And is not for less. The masks or filters, as seen, that we can add to our face to later record a video or take a photograph, we can later share them with our friends and have a fun time. In addition, it is one of the few applications that is updated very often by adding our filters, such as the Oscar-winning Leonardo DiCaprio.
The company behind this application, Maqueare, has confirmed a few hours ago that has become part of Facebook, has once been acquired by the social media giant. The amount of the agreement has not been disclosed, but from the company they affirm that they will continue to be "independent" and focus on the operation of the application.
According to the CEO of the company:
We are excited to join forces with Facebook and to be able to bring the technology to more people. We will be able to reach more people and bring our technology to the Facebook audience, something that had never crossed our minds. In this way, we will be able to reach more than 1.600 million users throughout the world.
Many of the filters they remind us of those that are currently available on SnapchatAn application that Facebook has always liked a lot, but despite the different offers it has received, they have never accepted. This application is compatible with the iPhone, iPad and iPod Touch, requires a minimum of iOS 8.4 and only occupies a little more than 77 MB.