The Christmas period is approaching and as is traditional Apple's application review service will close its doors from December 23 to 27, so the application review will be paralyzed during those days. If you are a developer and you plan to launch an application or update of the one you already have in the App Store You must take these dates into account to plan ahead.
Apple knows how important the developer community is to Apple, each keynote highlights its importance, and in recent years, it has paid more attention to this sector, trying to solve the problems they faced, problems that mainly affected the application review time, which could sometimes last up to a week.
Fortunately, this time has been drastically reduced to a maximum of 2 or 3 days. All applications that are submitted during the vacation period of the team in charge of supervising the applications, will be processed in order of arrival starting on December 28, the date they return to work.
Regarding the free applications that Apple has traditionally offered in recent years a series of free applications during the Christmas period. We do not know if the boys of Cupertino will return to recover the tradition, since last year it eliminated it completely, due to the criticism that the company had received for the low quality of the content it offered last year.
If we stop to think and see the type of content that had offered the last two years, the truth is that removing this section was no drama. We do not know the criteria that Apple used to select the applications, but what is clear is that they left a lot to be desired, being the applications that it offered every week for free through the Game section or Application of the week much better.
It should be remembered that with the launch of iOS 11 and the remodeling that the Apple Store has undergone, Apple has loaded this section, so currently the only way through which Apple offers us applications for free is with the Apple Store application, an application with which we can contact Apple customer service, in addition to being able to buy whatever product the Cupertino-based company currently has on the market.
