Netflix breaks predictions and adds a third more subscribers than expected

Netflix adds more than a third of subscribers in relation to what was expected in the last quarter of 2016, as revealed by the company. According to your last letter Q4 to shareholders, Netflix has registered 7,1 million new subscribers worldwide, almost two million more than expected by analysts, despite the rise in prices during the quarter.

The company was driven to success thanks to its original programs, like the third season of Black Mirror and the british drama The Crown that have garnered many followers globally. In particular, the company said that millions of US subscribers had tuned in, dubbed and subtitled the Brazilian series, 3%, making it the first Portuguese-language television program to travel significantly beyond Latin America and Portugal.

Internet videos are a global phenomenon. Amazon Prime video has recently expanded to match our footprint outside of the US, while YouTube remains far larger than any of us in terms of global importance in video enjoyment. Video consumption is growing on Facebook, and Apple's video is rumored to be added to its music service.

The BBC has become the first major linear network to announce plans to go first with its new seasons, favoring the Internet over linear viewers. But HBO is not far behind the BBC. In short, it is becoming an Internet-TV world, presenting challenges and opportunities for Netflix in our effort to gain screen time.

Netflix said it plans to release more than 1.000 hours of original programming this year., up from 600 hours in 2016. He also said that he had recently signed a deal with comedian Jerry Seinfeld to broadcast Comedians in Cars Getting Coffee, as well as two new stand-up specials and other shows he is going to develop.

Netflix announced earnings of 15 cents a share and revenue of $ 2.48 billion, beating Wall Street expectations of earnings of 13 cents per share. Netflix rose as much as 8,2 percent in electronic trading following the earnings report, adding nearly $ 5 billion to the market value of the company's stock.


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