As the years go by, the number of users who begin to see smartwatches with different eyes increases. Smartwatches it is no longer a matter of a few geeks and the latest data from the consulting firm NPD confirm this. According to NPD, smartwatch sales during 2018 increased by 61% compared to the previous year, 2017.
In addition to the 61% growth in smartwatch sales during 2018, the money invested by users has also increased by 51%, reaching 5.000 million dollars. Apple, Samsung and Fitibt, are in this order, the companies that have put the most units on the market, and they represent a share of 88%, being the Apple Watch the market leader.
According to this study, 16% of American adults own a smartwatch, which represents an increase of 12% compared to 2017. In the age group that goes from 18 to 34 years, that number is slightly higher, reaching 23% among the American public. NPD says that the new features that are coming to the next generations of smartwatches will allow it to increase popularity among the elderly.
Users who have adopted a smartwatch not only do so because of the possibilities they offer when it comes to quantifying sports activity, but also the power remotely manage your home automation It has also been one of the reasons why they have decided to adopt this technology.
At the last economic results conference, Apple stated thate revenues from wearables, had increased by 50% during the last quarter. This section includes both the Apple Watch and AirPods. According to various reports, the income obtained by this section alone is close to the size of a Fortune 200 company, proving once again that the future of technology is largely in this type of device.