Recently Apple has started a commercial campaign to boost the sales of its devices at this time in which they are beginning to fall a lot. If we find the curious announcement of the iPhone 6s and the Cookie Monster a couple of weeks ago, today They surprise us again with another at least curious announcement, but this time with the fourth generation Apple TV, a device in which Apple is putting a lot of effort and that seems to be being rewarded based on sales, the Apple TV has become almost without discussion the best multimedia center on the market.
In the ad, as they already did during Keynote, they have taken the opportunity to show a header from the fantastic series Game of Thrones, and protagonists using Siri Remote functions such as rewinding a movie, search for new movies or even interact with Apple Music to play a specific song. It is through the Siri Remote that the protagonist of the ad decides to put a song by the artist Jeremiah to give a bit of atmosphere to the kiss situation.
https://youtu.be/-F6tUN2j0Iw
This ad follows the trend of the rest of the fourth-generation Apple TV ads, ending the focus on the color bands typical of no-signal broadcasts and calling it "the future of television." This campaign was already launched last year, but it seems that Apple is halfway to change this world of television, more than anything because it is not yet offering streaming television content that is truly worthwhile globally, as if it does with Apple Music. We hope you liked the new ad, but I undoubtedly liked the one with the pink iPhone 6s that starred in the Cookie Monster.