ari mimhanzi yekutenderera masevhisi vakaita koloni nzanga. Kure kure ndiko kurova pane epanyama maalbum kune maartist kutenderera pasirese kwakaitika nguva pfupi yadarika. Nekudaro, kuseri kwenzira nyowani dzekushambadzira dziri enziyo dzemumhanzi kana madzimambo ayo masevhisi anobhadhara kune maartist nemakambani avo ekurekodha nekuteerera pamapuratifomu avo. Iyi inyaya iri patafura mwedzi wega uye vazhinji maartist vanoti vanofanirwa kubhadharisa yakawanda pamimhanzi yavo. Chikumbiro chehurumende yeBritain chine chinangwa chekuwedzera mvumo kune maartist uye mapuratifomu akadai Apple Music inoratidza kushamisika kwavo uye kunyevera nezvazvo.
Shanduko mumimhanzi mvumo, zvichitevera chirevo cheUK
Hurumende yeUK ine Ministry of Culture, Media neMitambo inotungamirwa naNicky Morgan. Pachikumbiro chehushumiro uhu, Komiti yakaumbwa inoona nezve kudzidza kwakasiyana-siyana kwehushumiri kuitira kuti riite mutemo mukufarira vanhu vanomirirwa nehushumiri uhu. Imwe yemapurojekiti akaunzwa neKomiti muna Gumiguru 2020 yaive iyo kukanganisa kwehupfumi kwazvino kutenderera. Zvinoenderana neruzivo kubva kuParamende yeBritish, Iyi studio chinangwa kune:
Wongorora zvazvinoita zvehupfumi zvine chekuita nemimhanzi kutepfenyura kuri kuve kune maartist, zvinyorwa zvinyorwa, uye kugadzikana kweindasitiri yemimhanzi zvakawandisa.
Gwaro rakaburitswa nekomiti uye rikatumirwa nehurumende yeUK rinoratidza kuti parizvino mimhanzi inodhirowa inogadzira anopfuura mabhiriyoni mapaundi pagore aine anopfuura 115 bhiriyoni maonero pagore. Nekudaro, uye heino kiyi, maartist anongogamuchira 13% yemari inowanikwa.
Mutungamiri weKomiti akavimbisa kuti:
Nepo kutenderera kwakaunza zvakakosha muindasitiri yemimhanzi yakanyorwa, tarenda riri shure kwayo - vaimbi, vanyori venziyo, uye vanyori venziyo - vari kurasikirwa [nemari]. Zvingokwana chete kutanga kwakazara kwekutapurirana kunoisa mumutemo kodzero dzavo kune mugove wakaringana webhizimusi ”.
Apple Music: 'Iri bhizinesi rakamanikana-margin'
Chidzidzo chakaitwa neKomiti chakaunganidza izvo chaizvo zvemakambani ekurekodha, maartist, vezvematongerwo enyika uye hunhu hwakakosha hwemasevhisi ekushambadzira masevhisi. Nechinangwa chekutsvaga mukukosha kwedambudziko vakakwanisa kupa mazano izvo zvaizogadzirisa kukanganisika kwakashata kwemitero yakaderera yemimhanzi kune maartist.
Mune kumwe kupindira, Apple Music yakatenderwa kupa maonero ayo. Aive Elena Segal, director weMusic Publishing kuApple, uyo akajekesa nyaya iyi muzvikamu zveBig Apple:
Tinokwikwidzana nevasununguka. Isu tave tichikwikwidza nerusununguko, kungave zviri pamutemo kana zvisiri pamutemo, kubvira kutanga kweTunes… uye kukwikwidza nemahara kunogara kwakaoma nekuti vatengi vane mukana wekusununguka… handifunge kuti sevhisi-inotsigirwa sevhisi inogona kuburitsa mari yakakwana tsigira yakakwana hutano ecosystem.
Kubva kuApple uye nemamwe makambani makuru vanoona izvozvo mimhanzi yemabhizimusi emabhizimusi kubva mukushambadzira masevhisi emimhanzi iri padivi rakamanikana. Kunyanya tichifunga kuti yakawanda mari inogara mumakambani erekodhi uye zvishoma zvinosvika kune maartist. Muchokwadi, zvinoenderana neazvino manhamba akaburitswa na Iye Trichordist inoratidza kuti Apple Music ndeimwe yeanobhadhara-anobhadharisa masevhisi, achiverengera makumi maviri neshanu muzana yemari yese yekushambadzira pa25% chete yekushandisa.
Mhinduro dzeramangwana ... pasina zvakawanda chinangwa chekuchinja
Pekupedzisira, iyo Komiti yakagumisa izvozvo kuvandudza mimhanzi mvumo kune maartist ivo vanofanirwa kuchinja zvimwe zvinhu zvine mutsindo kuti masevhisi emimhanzi ane iwo musimboti. Mhinduro idzi dzakavakirwa pamabhuru mashanu makuru:
- Mari yakaenzana
- Mari yemubhadharo kune vanyori venziyo
- Kuitisa chidzidzo pamasimba emusika muindastiri yemimhanzi
- Yakanaka uye yakajeka algorithms uye zvinyorwa zvekutamba
- Taura kunetsekana nezvekudzivirirwa nehurumende kwemufananidzo
Tichaona kuti zvakakosha zvakadii kubva kuhurumende yeUK. Muchokwadi, mukati mese kupindira kwekomiti, mazano akaitwa kukurudzira United States neEurope kuti vatore nyaya iyi kumatunhu avo.