Tan iyo markii ay ka bilaabeen suuqa bishii Diseembar 2016, Apple's AirPods waxay noqdeen kuwa ugu iibiye wanaagsan shirkadda, mahadi maha qiimaha ay hooseeyaan oo keliya marka loo barbar dhigo fursadaha isku midka ah ee xilligaas laga heli karay suuqa, laakiin sidoo kale sidoo kale mahadsanid isdhexgalka cajiibka ah qalab kasta oo Apple ah.
Sannadkan, Apple waxay soo saartay jiilkii labaad ee AirPods oo leh astaamo cusub oo xiiso leh marka la barbar dhigo jiilkii koowaad, sida kiiska lacag la'aanta ah (qaabka ugu qaalisan) iyo isdhexgalka Siri iyada oo loo marayo amarka codka. Laakiin marka lagu daro, waxay sidoo kale daahfurtay, AirPods Pro, filasho ahaan Buuq-joojinta AirPods.
Apple waligeed kama warbixineynin tirada AirPods ee ay suuqa dhigtay ilaa jiilkii koowaad, sidaa darteed weligeen ma awoodin inaan si rasmi ah wax u ogaanno tirada qalabka ku faafay adduunka. Tani waxay ku kallifaysaa falanqeeyayaasha inay si dheeri ah u shaqeeyaan si ay macaamiishooda ula socodsiiyaan horumarka shirkadda iyo qiyaasteeda muddada-dheer.
Dan Ives, oo ah falanqeeye ka tirsan Wedbush, wuxuu leeyahay baahida loo qabo jiilka labaad ee AirPods iyo AirPods Pro, aad ayuu u sarreeyay intii lagu jiray usbuucii Jimcaha Madoow wayna socon doontaa maanta oo dhan, waana maalinta loo dabaaldego maalinta Isniinta.
Qeyb wanaagsan oo ka mid ah dalabkii weynaa ee moodooyinkani lahaayeen, waxaan uga helnay taas dukaamo badan ayaa soo bandhigay labada moodel oo leh qiimo dhimis xiiso leh. Dhowr maalmood ka hor, jiilka labaad ee AirPods oo leh buuq la joojiyay ayaa laga heli karaa Amazon Spain kaliya 179 euro, waa qiimo la mid ah nooca Apple ay iibiso iyada oo aan la helin kiiska lacag la'aanta ah.
Toddobaadkii hore, ilaha la xiriira silsiladda wax soo saarka ayaa tilmaamtay in Apple ay kordhisay tirada amarada illaa dhammaadka sanadka, iyo in shirkadda fadhigeedu yahay Cupertino qiyaaseyso in suuqa la dhigo illaa 60 milyan oo AirPods ah sanadka 2019, oo gaaraya 85-90 milyan dhammaadka sanadka 2020.
