Markii ay Apple soo bandhigtay khariidadeeda 2012, waxay ahayd mid muran badan dhalisay. Ma jirin wax khilaaf ah sababta oo ah waxay ku dareen khariidadooda, haddii kale maxaa yeelay waxay ka saareen Khariidadaha Google, codsi shaqeynayay laguna rakibay qalab ahaan qalabka iOS. Iyo tan ugu xun: khariidadaha Apple waxay ahaayeen, in la isticmaalo eray khafiif ah, aan fiicnayn. Hada, seddex sano kadib, waxay umuuqataa inay wax isbadaleen iyo khariidadaha tufaaxa waxay soo ceshadeen kalsoonidii isticmaaleyaasha.
Apple waxay ku andacooneysaa in khariidadihiisa loo adeegsado wax ka badan khariidadaha Google ee ku jira iphone, iyagoo gaara ku dhufo saddex adeegsiga khariidadaha dhaladka ah si loo waxyeeleeyo kuwa sida tooska ah loola tartamayo. Toddobaad kasta, dadka isticmaala macruufka waxay sameeyaan in ka badan 5.000 milyan oo weydiimo oo la xiriira khariidadaha. Waxay qaadatay seddex sano si loo gaaro halkaan, taas oo aan ahayn waqti dheer khariidadaha, laakiin laga yaabee inay weligeed tahay walxaha Apple.
Muddadaa saddexda sano ah, Apple ma joogsan hagaajinta khariidadeeda si ay u beddesho xaaladda bilowga ah, wax aan sidoo kale wax ku qabannay isticmaalayaasha ka warbixinaya hagaajinta. Qaar ka mid ah kuwan ka mid ah kor u qaadistu waxay ahaayeen waxyaabo laga heli karo Khariidadaha Google, sida dariiqyada khasabka ah ee codka lagu hago. Dhinaca kale, waxaa jiray shirkado badan oo la shuraakoobay Apple, sida Yelp ama Starbucks, oo ah arrin sidoo kale ka caawisay khariidadaha Cupertino inay bixiyaan macluumaad faahfaahsan.
Dhinaca kale, sidoo kale waa muhiim in la xuso in khariidadaha Apple lagu rakibo si iska caadi ah dhammaan iphone-yada, taas, oo ay weheliso xaqiiqda ah in tayada ay si weyn kor ugu kacday seddexdan sano, ayaa ka dhigtay dadka isticmaala inay isticmaalaan mid ka badan app hooyo Waa inaan rakibnaa codsi App Store ah oo aan ku dhex jirin nidaamka si aan uga dhigno weydiimaheena la xiriira khariidadaha. Adiguna? Ma isticmaashaa Khariidadaha Apple in ka badan Khariidadaha Google?
Wade wuxuu na siinayaa xakamaynta shucaacyada, calaamadaha taraafikada, isdhexgalka dadka isticmaala ...