Horraantii 2015, xanta waxay bilaabeen inay wareegaan oo ku saabsan mashruuca Titan, mashruuc ay Apple ku jirtay ka shaqeynta isku dayga in la keeno baabuur koronto ku socota suuqa, kaas oo ay warbaahintu si deg deg ah ugu yeertay Apple Car.Steve Zadesky, oo ah ku xigeenka Apple ee naqshadeynta Apple iyo maamulaha mashruucan cusub ee ay tahay in la arko ifka maalinta 2019, ayaa hada ku dhawaaqay inuu ka tagayo shirkada, sida uu qoray wargeyska The Wall Jariidada Street. Sida laga soo xigtay wargayska, Ujeeddooyinka Zadesky waa kuwo shaqsiyadeed oo keliya, taas oo hadda iyo ilaa iyo inta laga magacaabayo beddel cusub, uu kusii nagaan doono booskiisa.
Zadesky wuxuu yimid Apple sanadkii 1999 kadib markuu injineer ka ahaa shirkada baabuurta ee Ford. Laga soo bilaabo enchants ayaa iska kaashaday qaabeynta iPhone, iPod iyo aalado kale oo ay weheliyaan nashqadeeyayaasha shirkadda ee hadda jira sida John Ive. Ka tagistii Zadesky waxay dhabar jab weyn ku noqon kartaa himilada shirkadda ee mashruuca Titan, halkaas oo uu madax ka ahaa. Waqtigaan la joogo, wuu sii joogi doonaa shirkadda, halka Apple ay raadineyso bedelka ugu habboon ee Zadesky si ay uga warbixiso dhammaan mashruuca gacanta ku haya.
Xilligan, sida ay sheegayaan wararka xanta ah, in ka badan 1.000 injineero ayaa ka shaqeyn doona mashruuca Titan, qaar badan oo ka mid ahna waxay ka yimaadeen shirkado muhiim ah sida Tesla, Samsung, Nvidia, Ford ... Mashruucani maahan mid qarsoodi ah, ugu yaraan ka hor warbaahinta , sida uu sheegay Tesla dhowr toddobaad ka hor. Laakiin waxa laga faafiyey ama lagu xantaa warbaahinta waa hal shay iyo mid kale. waa ilaha uu heli karo Elon Misk, markii uu sheegay in gaariga Apple-ka uu yahay sir qarsoon, taas oo uu si maldahan ugu sheegay in Apple aysan ku qasbaneyn in mashruucan uu sidaa qarsoodi u ahaado, markii qof walba ogyahay waxa uu ku socdo.
Dhawaan Apple waxay diiwaan galisay sadex meelood oo laxiriira magaca mustaqbalka ee gaarikaan qaadi karo: apple.car, apple.cars iyo apple.auto. Sida lafilayo Apple waxay damacsan tahay inay bixiso a gaari koronto oo la mid ah gawaarida Tesla kuwaas oo suuqa ku jiray dhowr sano sanadkaasna sanadka ka dambeeya waxay ku darayaan horumarin cusub iyo ismaamul ka weyn. Ma garanayno fikradda Apple, laakiin waxaan ka shakisanahay inay bilaabi doonto, waxay u rogi kartaa inay noqoto wax ka casrisan wax kasta oo Elon Musk uu ku horumariyay illaa hadda shirkadda Tesla.