Shirkadda Nike waxay u saxiixday Tim Cook guddiga maamulkeeda

In muddo ah hadda Tim Cook wuxuu ka mid noqday maamuleyaasha darajooyinka sare lagu qiimeeyo ee shirkado badan, oo ku saabsan sahanno kala duwan oo laga dhex fuliyay fulinta shirkadaha ugu muhiimsan adduunka. Tan iyo markii ay u kacday jagada agaasimaha guud ee shirkadda ku saleysan Cupertino, iyadoo bedeshay murugada soo daahay ee Steve Jobs, shirkaddu wey korortay oo weynaatay, iyadoo soo saareysa alaabooyin cusub isla markaana dib u habeyn ku sameysay qaar ka mid ah kuwa ugu caansan.

Inaad madax ka noqoto shirkadda tiknoolajiyadda ugu muhiimsan adduunka waxay u oggolaatay Cook shirkadda dharka isboortiga ee Nike ayaa u saxiixday inuu ku biiro guddiga maamulka ee shirkadda. Xaqiiqdii, Cook wuxuu had iyo jeer ku faanaa inuu adeegsado alaabtiisa isboorti, oo ay ka mid ahaayeen Fuel Band illaa ay shirkaddu soo bandhigtay smartwatch u gaar ah, Apple Watch oo kuu oggolaaneysa inaad kormeerto dhaqdhaqaaqa jirka ee aad sameyso subax kasta subax kasta markaad u baxdo. inuu ordo, sida uu sheegay dhowr jeer.

Fikradda saxiixa Tim Cook waxay ka timid Phil Knight, oo ka mid ah madaxweynaha iyo aasaasaha shirkadda Waqooyiga Ameerika dharka isboortiga, kaas oo loo magacaabay Madaxweyne Sharafeedka Guddiga Maamulka ee shirkadda isla falkii. Isla ogeysiiska, waxaan sidoo kale aragnay sida Mark Parker oo hadda ah agaasimaha shirkadda Nike uu u noqdo guddoomiyaha guddiga cusub ee la sameeyay. Si loo shaaciyo heshiiska ay gaareen guddiga maamulka shirkadda Knight, ereyada soo socda ayaa lagu dhawaaqay:

Aad ugama farxin go'aanka guddiga ee qorshaha dhaxalka, waana ku faraxsanahay in hoggaamiye heer sare ah sida Mark uu hoggaamin doono guddiga. Waxaan damacsan yahay inaan sii wado ka shaqeynta si aan ugu hormariyo ganacsiga shirkada doorkeyga cusub ilaa iyo inta aan gacan ka geysan karo koritaanka mustaqbalka fog iyo ku guuleysiga sumcad caan ah sida Nike.