Apple wuxuu sii wadaa inuu lumiyo dhulka Shiinaha

In kasta oo dadaalka titanic ee shirkadda ku taal Cupertino ay samaysay labadii sano ee la soo dhaafay, furitaanka 40 bakhaar oo dalka ku yaal, tirooyinka ka imanaya Shiinaha maahan wixii ay shirkaddu filaysey. In muddo ah hadda Shiinaha hadda ma ahan dhaqaalihii uu rumeysnaa sanadba sanadka ka dambeeya markii uu boodboodo iyo farxada dhaqaale ee sanadihii ugu dambeeyay ayaa gaabis ah. Dagaalkii Apple ee ka dhanka ahaa soo saarayaasha Shiinaha, sida ku cad tirakoobyadii ugu dambeeyay, waxaan arki karnaa sida Vivo iyo Oppo ay uga dheereeyeen shirkadda, sida ku xusan daraasaddii ugu dambeysay ee ay sameysay Strategy Analytics.

Sida laga soo xigtay daraasaddan, qalab ayaa loo gudbiyaa Shiinaha waxay hoos uga dhaceen 9,7 milyan rubuca labaad ee 2015 ilaa 7.3 milyan rubuckan labaad. Hoos u dhaca shixnadaha waxaa sababay hoos u dhaca saamiga suuqa oo ahaa 9,2% sanadkii hore ilaa 6,7% maanta. Isticmaalayaasha Shiinaha ayaa sanadkii hore sharad ku galay shirkadaha soosaarayaasha maxalliga ah sida Vivo iyo Oppo, kuwaas oo bixiya terminalyo tayo wanaagsan leh qiimo aan laga adkaan karin, taas oo kordhinaysa heerka qanacsanaanta iyo ka warqabka dadka isticmaala. Sanadkii la soo dhaafay, Vivo waxay ku guuleysatay inay kordhiso saamigeeda suuqa 7,4 illaa hadda 11,9, halka Oppo ay ka tagtay 6,9 ilaa 13,9%.

Imaatinka suuqa Vivo iyo Oppo waxay sidoo kale dhaawac culus gaarsiisay Xiaomi, taas oo ka tagtay saamiga suuqa 18,6% illaa 11,7%. Hal-abuurnimo la'aanta iyo sicirka sii kordhaya ee boosteejooyinkiisa ayaa culeys weyn ku haya shirkadda halka Huawei uu sii wado inuu hoggaamiyo suuqa, isagoo helay 2 dhibcood in ka badan sanadkii hore.

Marka loo eego xisaabaadka ay Apple xareysay maalin dhaweyd, Dakhliga shirkadda ku saleysan Cupertino ayaa hoos u dhacday 33% rubuckan ugu dambeeya marka loo barbardhigo isla muddadii kal hore. Apple waxay ka warqabtaa in Shiinuhu joojinayo inuu noqdo isha muhiimka ah ee iibka hadana hada sharaddiisa ugu weyni waa Hindiya, halkaas oo ay horey uga heshay ogolaansho dowlada inay bilawdo balaarinta wadanka.