Apple ma ahayn shirkadii ugu horeysay ee soo saarta smartwatch suuqa, laakiin markii ay sameysay, wey guuleysatay waxayna tan iyo markii ay maamushay suuqa smartwatch, ka caawisay qeyb ahaan sida soo saarayaasha qaar tuurista shukumaanka iyagoo aan arkin dan kama lihin Google ee suuqan.
Apple waligeed si rasmi ah ugama dhawaaqin tirada Apple Watch ee ay galisay wareegeeda tan iyo markii taxanaha 0 uu ku dhacay suuqa bishii Maarso 2015. Nasiib wanaag, waxaan leenahay ragga ku jira Istaraatiijiyadda Istaraatiijiyada si ay noo siiso fikrad ah sida aaladaha noocan ah ay u shaqeynayaan. . aad bay u sii kordhayaan.
Sida laga soo xigtay tirakoobyadii ugu dambeeyay ee Istaraatiijiyadda Istaraatiijiyadda, Apple waxay soo dirtay 7.6 milyan Apple Watch inta lagu gudajiray rubuca koowaad ee 2020, koror ka yimid 6.2 milyan rubuca koowaad ee 2019. Kordhinta tirada shixnadaha ayaa u oggolaatay Apple kordhinta saamigaaga suuqa, oo ka socota 54.5% sanadkii hore illaa 55.5% sanadkan.
Booska labaad waxaan ka helaynaa Samsung, inkasta oo uu kordhiyay tirada unugyada la soo diray, laga bilaabo 1.7 milyan ee 2019 illaa 1.9 milyan sannadka 2020, ayaa haddana waxaa hoos u dhacay qaybtiisa suuqa hal dhibic ka socda 14.9% sanadka 2019 ilaa 13.9 sanadka haatan socda.
Kaalinta saddexaad, waa soo saaraha saacadaha casriga ah ee loogu talagalay cayaaraha Garmin, soo saare soo raray 1.1 milyan oo unug isla markaana qaatay saamiga suuqa 8%.
Isla warbixintaas, Istaraatiijiyadda Istaraatiijiyadda waxaa ku xusan inta lagu jiro rubuca labaad ee 2020 iibinta smartwatch way gaabin doontaa coronavirus awgeed, iibka ay durba saameeyeen aafada Maraykanka iyo Yurub labadaba. Si kastaba ha noqotee, in kasta oo coronavirus, kororka tirada shixnadaha ee 20% ayaa la filayaa marka la barbar dhigo tirooyinka 2019.
