La imfazwe phakathi kweenkonzo zomculo zokusasaza Iyatshisa, imfazwe ukuba ibe yinkonzo kunye nabasebenzisi abaninzi ... Kwaye kubonakala ngathi sonke sicacile malunga nabathathi-nxaxheba kule ngxabano: Spotify kunye Apple Music, eyokuqala yileyo ngoku inelona nani likhulu labasebenzisi, ikakhulu ngenxa yenguqulelo yayo yasimahla kunye neemodeli zayo zobhaliso ezahlukeneyo.
Ewe, ngoku kubonakala ngathi abafana baseCupertino bafuna ukuqhubeka bethatha ithuba lejelo le-ABC ukujoyina imikhosi kunye nokufumana abaphulaphuli abaninzi, kwaye sifumana iindaba I-Apple iza kusebenza kwi-Up Next entsha yenkqubo yokukhuthaza amagcisa. Emva kokutsiba sikuxelela yonke into malunga nenyathelo labafana baseCupertino kunye noJimmy Kimmel Live!, Inkqubo entsha Elandelayo…
Njengoko sikuxelela, I-Apple ibambisene nabafana abavela kumboniso ka-ABC wasebusuku uJimmy Kimmel Live!, ukukhuthaza amagcisa asakhasayo ngaphakathi kwendawo ePhezulu elandelayo. Unyuso oluya kubandakanya Ikonsathi kwindawo 'Ekulandelayo' yomboniso uJimmy Kimmel Live!, i ukwenza icwecwe eliphilayo, kunye nokurekhoda udliwano-ndlebe no-DJ Zane Lowe we-Beats 1, unomathotholo osemthethweni weApple Music.
Kwaye kubonakala ngathi Iqela lokuqala ukuba yinxalenye ye-'Up Next' ibingamakhwenkwe e-K-Pop, i-NCT 127, owadlala kwi-Up Next nge-8 ka-Okthobha. I-Apple Music ifuna eli nyathelo litsha lisebenze, yiyo loo nto beye bavula ithuba lokubona ukuba ngubani oza kuba ligcisa elindwendwe elilandelayo. Khalid, 6Lack, Daniel Caesar, Bunny, Billie Eilish, Greta Van Fleet, Stefflon Don, Sigrid, phakathi kwamanye amagcisa. Iindaba ezimnandi kubo bonke ababhalisile be-Apple Music, ngeendaba ezinje ngokungathandabuzekiyo siya kukwazi ukonwabela inkonzo yomculo we-Apple ngakumbi kwaye sifumane amagcisa amatsha.