Ekuqaleni konyaka, amarhe awahlukeneyo aphakamisa ukuba i-LG yayixoxisana malunga nokuthengisa icandelo layo lokunxibelelana, icandelo apho kule minyaka mihlanu idlulileyo lilahlekelwe ngaphezulu kwe-5 yezigidigidi zeedola. La marhe acebisa ukuba Iqela (Inkampani yaseVietnam uthenge inkampani yaseSpain iBQ) wayengomnye wabo banomdla wokuya eUnited States.
Melika waba kwinqaba yokugqibela ye-LG, kunye ne-10% yesabelo kwikota yokugqibela ye-2020. Kwihlabathi liphela, isabelo senkampani yaseKorea asifikeleli kwi-2%. Ngala manani kunye nezigidi zeedola kwiilahleko, kuyinto eqhelekileyo ukuba i-LG ibiya kudinwa kukungafumani ndlela yokufikelela kubasebenzisi abatsha.
LG iqinisekisile ngokusemthethweni ukuba inkampani iya kuvala ukwahlulwa kwe-smartphone ukujonga izibonelelo zayo kwezinye iindawo zokukhula ezinje ngezixhobo zezithuthi zombane, izixhobo ezifanelekileyo, izisombululo zeshishini, iirobhothi
Ukuvalwa kweshishini kuyakwenzeka Ekupheleni kukaJulayi walo nyaka. Ukuza kuthi ga ngoku, iya kuqhubeka nokuthengisa iifowuni kude kuphele isitokhwe. Ukusuka kwi-LG baqinisekisa ukuba inkampani izakuqhubeka nokubonelela ngenkxaso kwiimveliso zayo kangangexesha eliza kwahluka ngokuxhomekeka kwingingqi.
Iifowuni eziphezulu eziqaliswe yi-LG kule minyaka idlulileyo zinobunzima obukhulu fumana umsantsa kuluhlu olulawulwa yiApple kunye neSamsung. Phakathi kuluhlu oluphakathi, abo bajongana nabo abajamelene nabo, ngaphandle kwempumelelo, ziinkampani zaseAsia ezinje ngeXiaomi.
Abakwa-LG bazise songa ifowuni, ifowuni engenakulindeleka ukuba ibethe emarikeni kwaye imele indlela entsha yokubonelela ngezixhobo ezinezikrini ezinkulu ezingena epokothweni.
I-LG, yiyo le nto ijoyina uluhlu lweenkampani zamagqala kwihlabathi leefoni abayazi indlela yokuziqhelanisa namaxesha amatsha NjengeNokia (eyathi yanika igama layo kurhwebo kwi-HMD) kunye neBlackBerry (eyenze okufanayo nge-TCL nakulo nyaka nge-OnwardMobility).