Ukuphehlelelwa kwe-Apple Music ngoJuni kunyaka ophelileyo, kuphawule ukungena kuka-Apple kwihlabathi lokusasaza umculo, inkonzo leyo namhlanje Sele ine-17 yezigidi zabarhumeli abahlawulayo, njengoko kuxeliwe nguApple kwinqaku eliphambili ngoSeptemba 7, apho yabhengeza i-iPhone 7 entsha kunye ne-7 Plus, kunye neApple Watch Series 2 kunye neAirPods ezintsha ezinempikiswano. Ngokwenyani ukusukela ekuqaleni, uApple uhlala ezama ukufikelela kwizivumelwano namagcisa amaninzi ukuze akwazi ukwazisa ii-albhamu zawo ezintsha, izivumelwano ezibangele intloko emva kweengxaki ebenazo kwi-Universal Music ngalo mbandela.
UDrake wayengomnye wamagcisa akhetha eli qonga ukuba asungule ialbham yakhe yamva ebizwa ngokuba yiMibono ngo-Epreli odlulileyo, ialbham leyo yayifumaneka kuphela kwiqonga le-Apple kangangeentsuku ezili-10, apho eli cwecwe lafumana ii-250 ezigidi zokuphinda zivelise ukongeza ngaphezulu kwesigidi sokukhutshelwa, kuba yayikwiintsuku ezilishumi kuphela ngeTunes.
Kwezi nyanga zintandathu, I-albhamu kaDrake yokujonga ijongwe ngaphezulu kwewaka lezigidi, esiba. kwi-albhamu yokuqala ye-Apple Music ukwenza njalo. Ukubhiyozela, uTim Cook ngokwakhe unike iqhekeza lesikhumbuzo kuDrake apho sinokufunda khona: I-albhamu yokuqala yokufezekisa ngaphezulu kwesigidi esi-1 se-Apple Music.
Ukubhiyozela uDrake usandula ukulayisha kwiApple Music ividiyo ekhethekileyo yemizuzu engama-22 apho sinokubona apho afumana khona inkuthazo efunekayo ukurekhoda eli cwecwe litsha. Le vidiyo yadutyulwa eRhawutini, eMzantsi Afrika kwiintsuku phambi kokuqala kokhenketho lwakhe lokugqibela lwehlabathi. Kude kube ngu-Septemba 30 ozayo, iya kuqhubeka ngokukodwa kwi-Apple Music ukuze kamva ithathe onke amaqonga edijithali kwintengiso.