Kangangexesha elithile ngoku, kubonakala ngathi abahlobo bakaFacebook banyathela kwi-accelerator kwaye abayeki ukongeza imisebenzi emitsha kwinethiwekhi yoluntu. I-Facebook inyanzelekile ukuba iqhubeke nokugcina umdla wenkonzo yayo ukwenzela ukuba abasebenzisi abasebenzisa i-Facebook yonke imihla bangawi kwi-monotony. Kwezi veki zidlulileyo, usetyenziso lwezixhobo eziphathwayo lusandula ukufumana umsebenzi omtsha osivumela ukuba sisasaze ividiyo ebukhoma, iFacebook Live, naphi na apho sikhona, uhlaselo oluthe ngqo lwenkonzo yePeriscope yeTwitter.
Kwiinyanga ezimbalwa ezidlulileyo wongeze iimood ezintsha apho ukongeza ekubonakaliseni ukuba siyaluthanda upapasho, sinokubonisa ezinye iimoods, ibango labasebenzisi abalivileyo uMark Zuckerberg. Kodwa le nto ayipheleli apho. Iividiyo ezingakumbi nangakumbi ziyalayishwa kwiqonga levidiyo yenethiwekhi yoluntu kunye nezinto eziqhubeka ngoluhlobo, uFacebook usebenza kwitekhnoloji evumela ngokuzenzekelayo qaphela bonke abantu ababonakala kuzoNgale ndlela asiyi kuba nesidingo sokubhala kwinkcazo yevidiyo abantu abathathe inxaxheba kuyo kwividiyo.
Ngokwe-TechCrunch, obu bukrelekrele bokwenza ukuba buvume ubuso babantu ababonakala kwiividiyo, kukwangezelela kuleya izakubonisa kwiiveki ezimbalwa eziza kuvumela Abasebenzisi abangaboniyo banokufumana inkcazo ngomlomo, ngeVoiceOver, kwiifoto ezixhonywe ngabahlobo bethu. Kwinkomfa yokugqibela yophuhliso eyabanjwa ngabafana abavela kuFacebook kwiintsuku ezimbalwa ezidlulileyo, i-bots zaye zenziwa, ezisivumela ukuba sinxibelelane namajelo ahlukeneyo, njengoko sinokwenza iinyanga ezininzi kwisicelo semiyalezo yeTelegram.