Iindaba ze-Apple lubhejo lwe-Apple lokugxila kuzo zonke iindaba esizifumana zinomdla kakhulu kwisicelo esinye, uhlobo lweFlipboard, kodwa ngoyilo lweempawu ze-Apple. Ngelo xesha Isafumaneka kuphela eUnited States naseUnited Kingdom, ukunciphisa inani elinokwenzeka labasebenzisi beli qonga elivumela abahleli ukuba bafumane inxalenye yenzuzo abalahlekelwayo kwiintengiso ngokunikela ngamanqaku abo kweli qonga, elingabonakalisi intengiso efakwe kwinqaku, kodwa inokongezwa kwi-posteriori.
Nangona kubonakala ngathi i-Apple ilishiyile eli qonga leendaba, kuba alikafumaneki kumazwe amaninzi, abafana baseCupertino bayaqhubeka nokusebenza kuyo, kwaye. Okwangoku inabasebenzisi abazizigidi ezingama-70, abasebenzisi abathi ngaxa lithile ukususela ekuqalisweni kwayo bazamile usetyenziso kodwa abaqinisekiswanga ukuba bangabasebenzisi abasebenzayo. Ukuze wenze eli qonga libe nenzuzo, i-Apple isayine isivumelwano kunye ne-NBCUniversal eya kuba noxanduva lokulawula ukuthengiswa kweentengiso kweli qonga.Ngale ndlela, kwaye emva kokungaphumeleli kwe-iAd, i-Apple ikhetha ukuthumela abantu besithathu ukulawula intengiso.
Ngale ndlela, nayiphi na inkampani efuna ukuthengisa kwiNdaba kuya kufuneka uye ngqo kwi-NBCUniversal, endaweni yokwenza ngokuthe ngqo nge-Apple njengangaphambili ngee-iAds. I-Apple yenza isigqibo sokuvala iqonga layo lentengiso emva kokuzama ukukhuphisana ne-Google yentengiso ye-intanethi kunye nokubetha udonga ixesha kunye nexesha kwakhona. Isantya sokwandiswa kwezinye zeenkonzo ezintsha ze-Apple ezifana nesi sicelo, ulwazi lwezothutho zikawonke-wonke ukusuka kwi-Apple Maps, i-Apple Pay ishiya into eninzi ifunwa, iphakamisa ukuba kwinkampani amanye amazwe aphantsi kwenkampani.
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