Isitolo sezinhlelo zokusebenza ze-Apple sithola ukuvelela okungalindelekile muva nje. Phakathi kwesimemezelo sokuthi e-Europe izintengo zezicelo kanye nokubhaliselwe kuzokwenyuswa inkampani kuya konjiniyela, nokuthi kuhlale kuyimpikiswano ngenxa yenani elikhokhiswa isinxephezelo esingaguquki, sivame ukukhuluma ngalokho okuzungezile. wakhe. Njengamanje, singabeka kancane engqikithini yokuthi kungani i-Apple ingase ifune ukunyusa amanani futhi kunjalo imali engenayo yehlile ngemva kweminyaka engu-7.
Noma nini lapho sikhuluma nge-Apple siba nabahlaziyi nhlangothi zonke. Uma i-Apple ikhipha umbiko wayo wemali etholwayo, sinokuhlaziya okunwetshiwe kokuthi kungani, kanjani futhi nini lezo zinombolo ngosuku olufanayo. I-App Store ibingeke ibe ngaphansi futhi umhlaziyi okhethekile we-Sensor Tower uyasazisa ukuthi ngenyanga kaSepthemba, imali engenayo e-App Store yehle ngo-5% unyaka nonyaka futhi. imali engenayo yemidlalo yehle ngo-14%. Kube nokuwa ezimakethe zase-United States, Canada naseJapan
Kule datha, uMorgan Stanley uthe lokhu kumelela ukwehla okukhulu kakhulu okubonwe kusukela kwaqala ukuqapha okubanzi, ngo-2015. Ukuhlaziywa kuchaza ukuthi lokhu kwehla. ikakhulukazi ngenxa izici ezimbili:
- La isidingo esinamandla sokuzijabulisa kwasekhaya ngesikhathi sodlame
- unswinyo ngokumelene neRussia, kanye nokuphazamiseka kokuhlinzekwa kwegesi okuhlobene, kuye kwabangela ukuba amanani kagesi enyuke kakhulu emhlabeni jikelele
Ngenxa yokuthi ukwenyuka kwentengo ku-App Store okukhulunywe ngakho ngenhla, ukulahlekelwa kungenzeka kube kukhulu kakhulu, eYurophu nakwezinye izingxenye zomhlaba. Lokhu kuzokhuphula izindleko zakho kokubili ukuthengiswa kwezinhlelo zokusebenza nokuthenga ngaphakathi nohlelo ngenani eliphelele lokukhuphuka kwezintengo ngo-20% njengoba i-Apple ivikela imali yayo engenayo ngokumelene nezinhlobo zemali ezikhuphukayo.
Lokhu akusho ukuthi kukhona ukulahlekelwa, kodwa ukwehla. Ngisho ukuthi, i-Apple isayenza imali, kodwa hhayi leyo mali.