I-Apple ingenye yezinkampani ezichitha imali eningi ekukhangiseni. Abakhiqizi abakhulu be-smartphone abanjengo Samsung, Sony, HTC, LG noma Microsoft Kubonakala sengathi bayasaba ukukhangisa. Ngakho-ke kuhamba kanjalo. Ngezikhathi ezithile sibika izikhangiso ezintsha ezifakwe kuwebhusayithi yayo, ezinye zazo zifinyelela kumathelevishini ethu kepha iningi zikhonjiswa e-United States kuphela.
Labo baseCupertino basanda kwethula izimemezelo ezimbili ezintsha ezihlobene nama-iPhone 6s kanye nama-6s Plus lapho izincwajana ezimbili eziphambili ezilethwe yilezi zinhlobo zidunyiswa, njenge Izithombe ezibukhoma nobuchwepheshe be-3D Touch, okuthi noma kuyiqiniso ukuthi sebevele bavele kuzikhangiso zangaphambilini, manje yisona sizathu esikhulu sokumenyezelwa.
Esikhangisweni sokuqala esibizwa ngokuthi Isikhathi Esincane, Basethula kubuchwepheshe be-3D Touch, lobo buchwepheshe obufike ezandleni zethu ukuzama ukukhiqiza kakhulu futhi sisheshe lapho sixhumana nedivayisi yethu. Lobu buchwepheshe buvumela, kuye ngezinga lengcindezi, ukuvula ukubuka kuqala kwezixhumanisi, izithombe, amavidiyo noma olunye uhlobo lokuqukethwe okuhambisanayo. Ngokuhambisana ne-3D Touch, siphinde siqaphele ukuthi isici se-Peek & Pop sigcizelelwa kanjani esikhangisweni.
Esikhangisweni sesibili singabona ukuthi singawuthokozela kanjani umsebenzi wezithombe ezibukhoma, leyo ndlela entsha yokonga izikhathi zethu ezinhle ngokunyakaza nangomsindo. Lo msebenzi omusha ukuvumela ukuthi ugcine izingcezu ezincane zomsindo nevidiyo efayeleni elihambisana kuphela ne-iOS, i-OS X ne-Apple TV, yize emasontweni edlule i-Facebook ingeze ukwesekwa ukuze ikwazi ukunikeza okuqukethwe okurekhodwe nalobu buchwepheshe kumanethiwekhi omphakathi. Le yi isikhangiso senkampani yesibili sikhangisiwe Izithombe ezibukhoma, engingakuboni ngokwami ukusetshenziswa kwangempela.