Apple a daren jiya ya sanar da sakamakonsa na kudi a zango na uku na kasafin kudin shekarar 2016, wanda ke farawa daga watan Afrilun bana zuwa Yuni. Alkaluman na ci gaba da nuna raguwar kudaden shiga a cikin yan kwanakin nan, amma a cewar Tim Cook da kansa sun fi abin da suke tsammani kyau. Kamfanin ya sanya tallace-tallace kwata-kwata na dala biliyan 42.400 da kuma ribar kwata kwata na dala biliyan 7.800, kwatankwacin $ 1,42 a kowane fanni. IPhone ta sayar da rukuni miliyan 40, tare da karɓar iPhone SE daga masu amfani. Ko da hakane, wasu sun riga sun lakafta shi "mafi munin kwata a tarihin iPhone", wanda ke nuna gajeren ƙwaƙwalwar ajiya, na watanni 12 kawai. IPhone ba ita ce matsalar ba, nesa da ita, akwai wasu rukuni waɗanda yakamata kamfani ya himmatu da gaske don inganta lambobin. Muna nuna muku bayanan a cikin zane don ku fahimce su da kyau.
IPhone ya faɗi idan aka kwatanta da kwata na bara
Wannan tebur yana nuna tallan iphone tun shekara ta 2013, a ciki zamu iya ganin kwata na uku na kowace shekara (Q3) da yadda 2015 ke wakiltar haɓaka fiye da raka'a miliyan 12 idan aka kwatanta da shekarar da ta gabata. Yana da wahala a kiyaye irin wannan ci gaban a wannan shekara, kuma Kodayake a cikin Q3 2016 tallace-tallace sun kasance raka'a miliyan 40, raka'a miliyan 7 ƙasa da wannan kwata na 2015, har yanzu suna da raka'a miliyan 5 fiye da na kwata na 2014, kawai shekaru biyu da suka gabata. Mafi munin kwata a tarihi? Wani ɗan tsaurarawa don Allah.
"Muna farin cikin bayar da rahoton sakamakon kaso na uku na kasafin kudi wanda ke nuna matukar bukata da kyakkyawan sakamako fiye da yadda ake tsammani a farkon zangon," in ji Tim Cook, Shugaban Kamfanin Apple. "Mun sami nasarar ƙaddamar da iPhone SE kuma muna farin ciki game da amsa daga abokan ciniki da masu haɓakawa ga software da sabis ɗin da ake tsammani a WWDC a watan Yuni."
Tim Cook ya nuna kyakkyawan yarda da iPhone SE, na'urar da ake ganin tana samun nasara a tsakanin masu amfani, tare da dabarar miƙa wa mai amfani tashar ƙarni na gaba a ƙarancin farashi kuma tare da girman allo na inci 4-inch.
IPad yana sayarwa ƙasa amma yana samun ƙarin
Adadin tallace-tallace na iPad ya ci gaba da yanayin su na wurare da yawa, kodayake azaman ta'aziyya ana iya cewa akwai adadi mai kyau. Duk da siyar da iPads miliyan 10 kawai, an shigar da ƙarin, 7% ƙari, saboda iPad Pro, samfurin da farashinsa ya fi na iPads na yau da kullun, ya sayar da kyau. Da alama ƙwararrun masu amfani sun sami wani abu a cikin kwamfutar hannu ta Apple waɗanda iPads na baya ba su bayar ba kuma suna shirye su biya ƙarin akan sa.
Tallace-tallace na Mac suna ci gaba da faduwa
Kamar yadda yake da iPad, Apple shima yana da babbar matsala game da Macs, kuma kuskuren ya ta'allaka ne da rashin yin gyare-gyare na kewayon kwamfutocinsa, musamman MacBook Air da Pro. Fiye da shekara guda ba tare da canje-canje masu dacewa ba sun daɗe ga kamfani wacce kwamfyutoci ya kamata ya zama jininta. Idan wannan jira ne saboda canje-canjen zasu kasance masu girma, maraba, amma Apple tuni yana bukatar bayar da sabon abu a cikin wannan rukunin, kuma cikin gaggawa.
Ayyuka suna ci gaba da ƙaruwa
Kudin shiga daga ayyuka na ci gaba da kyakkyawan yanayin sa. Apple Pay, Apple Music, iCloud, iTunes ... Apple ya ci gaba da samun adadi mai kyau ga wannan bangare na kasuwancin sa, wanda ya riga ya wuce iPad da Mac kuma ya zama na biyu gwargwadon kudaden shiga, kawai a bayan iPhone. Tim Cook ya ba da tabbacin cewa kashi 75% na tallace-tallace da tsarin "mara lamba" ya yi a Amurka an yi su ne ta hanyar Apple Pay, kuma wannan yana nuna babbar damar da take da shi, matuƙar ta gama faɗaɗa ta a duniya kafin a ƙarfafa sauran samfura.
