Apple Watch ya kasance jagora a cikin nitsewar kasuwa, me yasa?

Kasuwar smartwatch da alama ta dan fara zuwa wani lokaci can baya. Kodayake ya ɗauki fasali kuma tallace-tallace sun bayyana a cikin 2015 godiya ga ƙaddamar da Apple Watch, nasarar tallace-tallace ta gaskiya a farkon kwanakinta, daga nan duka kamfanin Cupertino da sauran masana'antun sun sami raguwar ci gaba a cikin tallace-tallace abin ya hanzarta kwatsam a cikin kwata na uku na 2016.

Dangane da sabon rahoton da IDC ta bayar da shawara, tallace-tallace na kayan aiki masu kaifin baki, ma'ana, waɗanda ke iya gudanar da aikace-aikacen ɓangare na uku, sun faɗi sama da 50% a cikin kwata na uku na wannan shekarar kuma game da tallace-tallace a daidai wannan lokacin. daga shekarar da ta gabata. DA Kodayake agogon tuffa ya ga faɗan sayayyar sa ya faɗi, Apple Watch ya sami nasarar kula da matsayin da ya riga ya ɗauka tun daga lokacin da aka ƙaddamar da shi a watan Afrilu 2015. To yaya kasuwar duniya take don agogo mai agogo? Wace rawa Apple Watch ke takawa a ciki? Shin Apple Watch da sauran agogo masu wayo suna da ranar karewa?

Ofarfin Apple Watch

A ƙarshen Afrilu 2015 Apple Watch ya fara sayarwa a rukunin farko na ƙasashe. Daga wannan lokacin ƙwace matsayi na ɗaya a cikin tallace-tallace a duniya, don haka kwace shi daga Samsung, babban abokin hamayyarsa. Zuwan Apple Watch, wanda ya gabata sama da watanni shida na tsayayyen fata, tare da wasu na'urori masu nasara kamar Huawei, sun haɓaka wani sashi wanda har zuwa lokacin kamar ba zai tashi ba.

Ba Apple ne ya ƙirƙira agogo mai kyau ba, sun riga sun wanzu kafin fitowar Apple Watch, amma wannan ne ya sanya su yin salo, ko don haka kamar dai. Bayan shekara daya da rabi, tare da ƙarni na biyu tuni an fara shi kuma Kalli Nike + fitowar da za ta ga haske Ranar Juma'a mai zuwa, hatta Apple Watch din ba su iya musun abin da mutane da yawa suka fada a matsayin kawa ba.

Tallace-tallace Smartwatch sun fadi warwas, amma Apple Watch ya kasance jagora. Wannan shine ɗayan ƙarshe wanda sabon rahoton da IDC ta shirya ya kai mu. Kwata kwata bayan kwata, tallace-tallace na waɗannan na'urori suna fama da ci gaba da raguwa wanda, na kashi na uku na 2016, an kiyasta a -51,6%, fiye da rabi, bayan da aka sayar da shi daga raka'a miliyan 5,6 da aka sayar a kashi na uku na 2015 zuwa 2,7 miliyan daidai lokacin wannan shekarar. KUMA Kodayake Apple Watch shima ya ga tallace-tallacensa ya ragu sosai, amma ya sami nasarar kasancewa da matsayi mafi girma a kan duk gasar.

Dalilin da yasa Sayar da Apple Watch yake Fadowa Amma ya kasance Jagora

Bayani mafi sauki ga wannan amsar shine cewa yana farawa daga adadi mafi girma na tallace-tallace, duk da haka, binciken IDC ya bayyana wasu maɓallan da dole ne muyi la'akari dasu. A) Ee, kashi na uku na shekarar 2015 shine farkon lokacin da Apple Watch ya riga ya kasance a fili; Har zuwa wannan lokacin, tallace-tallacensa sun iyakance ga wasu ƙasashe, suna ƙaruwa, amma ba duk abin da kamfanin yake aiki bane. Wannan, tare da '' boom '' na farko, alkaluman gudummawa wadanda watakila ba zasu dace da abin da zai zama ainihin yanayin ba, ma'ana, adadi wadanda "sunyi" yawa sosai (ba karya ba)

A gefe guda, Sai kawai a cikin makonni biyu na ƙarshe na kwata na uku na 2016 an sami ƙarni na biyu na Apple Watch (Ba a fara sayar da samfurin Nike + ba). Anan wani ɓangaren akasin haka yake aiki: tsammanin na'urar da aka sabunta ta rage tallace-tallace yayin da yawancin masu amfani ke jira don siyan sabon ƙira.

Duk wannan na iya zama kamar uzuri, tabbas, amma ba haka bane. Apple Watch yana cikin layi tare da sauran agogo na zamani, sabili da haka kuma tallace-tallace shima ya fadi. A takaice dai, na'ura ce da ta dogara sosai akan iPhone cewa, ta wani fanni mai girma, yana "maimaita" abin da kuke da shi akan wayarku. Wannan, ga masu amfani da yawa, gami da kaina, yana mai da shi mara amfani, kuma ya ƙare da gajiya, yayin da ake nuna fa'idarsa ga wasu takamaiman masu sauraro, galibi waɗanda ke yin wasanni kuma suna da sha'awar lafiyar su.

Daga fursunoni, ƙirarta da ingancinta sun fi gasar nesa nesa ba kusa ba, kuma wanda ya same shi yana sane da shi. Wannan shine ya ba Apple Watch damar ci gaba da kasancewa jagora a cikin yanayin ƙasa gaba ɗaya. (duk da irin faduwar da aka samu) a gaban Garmin, Samsung, Lenovo (Motorola) da Pebble, waɗanda suke na biyu zuwa na biyar a cikin wannan tsari.