Lokacin da muke magana game da sirri, yawanci muna magana ne game da tsarin kasuwancin kamfanoni kamar Facebook ko Google. Waɗannan kamfanonin suna ƙirƙirar bayanan martaba ne bisa abubuwan da muke so don ba mu tallace-tallace na musamman. apple Bai taɓa yin wani abu makamancin haka ba, amma yana da dandalin talla mallakarsa wanda ke karɓar sunan IAd. Lokacin da tallace-tallace ya bayyana a cikin aikace-aikacen iOS, alal misali, Apple ya nemi kashi 30% na ribar da yake samarwa, kwatankwacin adadin da yake nema a sauran hidimomi da yawa. Amma wannan makon ya rigaya ya daina kuma baya son jin labarin neman kuɗi ta hanyar talla.
A cewar BuzzFeed's John Paczkowski, wanda ya ambaci majiyoyin da suka san lamarin, Apple na shirin canzawa zuwa wani dandamali mai sarrafa kansa wanda Editocin edita suna ɗaukar nauyi mai nauyi. A cewar Paczkowski, wani a Apple ya ce “Ba wani abu bane da muke da kyau a ciki, kuma wannan shine dalilin da yasa Apple yake barin ƙirƙira, sayarwa, da kuma sarrafa iAd tallan ga mutanen da suka fi iyawa: masu bugawa.«. Waɗanda ke Cupertino za su sabunta kayan aikin su na iAd da software don ba masu ba da damar siyarwa kai tsaye.
Apple zai ci gaba da matsawa daga tallace-tallace na iAd da kuma sabunta dandamalin don masu bugawa su iya siyarwa kai tsaye akan sa. Madaba'oi za su ci gaba da 100% na abin da suke samarwa. Babu tabbacin abin da wannan ke nufi ga Rubicon Project, MediaMatch, da sauran kamfanonin talla na fasaha waɗanda ke sa ido kan tsarawa, aiki da kai, ko buƙatar sayan tallace-tallace a dandamali, amma wannan ba shi da kyau. Idan za a iya yin komai kai tsaye ta hanyar dandalin iAd da aka sabunta, akwai dama mafi yawa ana iya yin sa. […] Motsi zai gudana nan kusa, watakila a wannan makon.
Steve Jobs shi ne wanda ke kula da gabatar da iAd a cikin Babban Magana wanda aka gabatar da iOS 4. Da farko ya zama kamar yana da babban makoma, amma "mai gyaran takalmin, ga takalmanku." Kuma shine cewa Apple ba zai taba yin gogayya da Google da Facebook a fagen talla ba. Ja da baya a kan lokaci nasara ce.
Tallace-tallacen da ya bayyana a cikin aikace-aikace kaso ne na Apple kuma wani don mahaliccin app ɗin, daidai ne? Idan Apple bai kiyaye wannan kaso ba, shin yana nufin mahaliccin wannan app din zai dauki komai kuma saboda haka zai iya rage farashin manhajojinsa ko kuwa hakan na nufin cewa wani kason da Apple ya karba wani kamfani ne zai karba? Ka gafarta jahilci.
Abubuwan da aka biya ba kasafai suke da tallace-tallace ba, daidai saboda hakan, don kar a sami tsiri mai dauke da sarari daga fuskar.
Wannan galibi don aikace-aikace kyauta ne, kamar yadda aka gaya muku. Ba za mu lura da komai ba. Masu haɓakawa zasu sami ƙarin kuɗi.
A gaisuwa.
"Lokacin da muke magana game da sirri" watakila, talla?
Sannu, shakka. A'a, sirri ne. Mafi yawan lokuta idan mukayi magana game da sirri, muna magana ne akan Facebook ko Google saboda sun san komai game da mu domin su bamu talla na musamman. Shi ne cewa "sun san komai" wanda baya girmama sirrinmu.
A gaisuwa.