Aikace-aikace na fitowar kiɗa Suna da fa'ida sosai don gano sunan waƙoƙin da suka dace da mu amma bamu sani ba. Wannan shine dalilin da ya sa manyan kamfanoni ke son haɗakar da ingantattun ayyukansu cikin tsarin aikin su. Lamarin ne na Shazam da Apple.
A cikin Disamba 2017, Apple ya bayar 400 miliyoyin don siyan Shazam, amma Hukumar Tarayyar Turai ta yanke shawarar bincika a cikin ƙasashe 7 tasirin wannan sayayyar don mafi yawan masu fafatawa da Big Apple da sauran sabis ɗin kiɗa masu gudana. A ƙarshe, da CE ta amince da siyan Shazam kuma ya kammala cewa hulɗa tare da gasar zai zama kusan babu komai.
Siyan Apple na Shazam ya wuce saurin saurin Hukumar Tarayyar Turai
Wanda ke kula da tabbatar da ingancin siyan Apple na Shazam akan masu fafatawa shine Mai kula da Gasar, Margrethe Vestager. Ita da teaman wasanta sun yi aiki don nazarin yiwuwar sayan, tasirin da zai yi a kan manyan abokan hamayyar Apple Music: Spotify da sauran sabis ɗin kiɗa masu gudana.
A halin yanzu, Shazam ya haɗa kai da Siri don nemo waƙar da take kunna amma ba a san ainihin niyya ba ta babban apple tare da wannan dandalin. Abin da muka sani shi ne cewa Hukumar Tarayyar Turai ta ba da darajar sayan kuma saboda haka, an yarda da shi a duk ƙasashe iri ɗaya. A yayin binciken an tantance ko zai tasiri abokan cinikin sabis ɗin domin sauya dandamali.
Bayanai abubuwa ne masu mahimmanci a cikin tattalin arziƙin dijital, wanda shine dalilin da ya sa dole ne mu bincika ayyukan da kyau wanda ke haifar da siyan fakitin bayanai.
A ƙarshe, Gasar ta bincika ko Apple zai sami damar samun bayanan kasuwanci ta hanya mai mahimmanci game da kwastomomi ko abokan hamayya don su iya gyara hanyar da masu amfani zasu yanke shawarar aikace-aikace da aiyukan da zasu yi amfani da su. An bincika yiwuwar dangantakar-gasa tsakanin Apple Music, Shazam da Spotify, da sauransu.