Muna a lokacin da tallace-tallace na mafi kyawun samfuranta, iPhone, da alama sun fara kololuwa har ma sun fara wahala, kuma Apple dole ne ya fuskanci sabon zamani wanda kayan aikin zai ci gaba da kasancewa mai mahimmanci, amma a cikin wane Zai yi wahala a maimaita sakamakon tallace-tallace na shekarun da suka gabata.
Tare da tushen mai amfani da wani kamfani ke hassada dashi, kuma amincinsu kusan yafi kusanci na addini fiye da kamfanin fasaha, lokaci yayi da Apple zai juya dabarunsa ya mai da hankali kan wani abu da zai iya samun miliyoyin daloli a cikin kudaden shiga don 'yan shekaru masu zuwa: Ayyuka.
Ana shirya hanya
Ba wani sabon abu bane a Apple, wanda yake fadada aiyukansa tsawon shekaru har zuwa cewa kudaden shigar da take samu sun zama ba wani abu ba ne a cikin 2013 (kimanin dala miliyan 4.000 a kowane kwata) zuwa kafa ɗayan manyan hanyoyin a cikin farkon zangon shekarar 2019 tare da sama da dala biliyan 10.000. A cikin shekaru biyar kawai, samun kuɗi daga sabis ya kusan ninki uku, kuma kusan ba tare da an sani ba.
Apple Pay, iCloud, Apple Care, Apple Music ... kasuwanci ne da suka bunkasa a tsawon shekaru, kuma hakan na samar da karin kudaden shiga. Amma lokaci ya yi da za a yi tsalle da yawa kuma tabbas za a juya zuwa wannan kasuwancin, wani abu da alama abin da muke gani a wannan Litinin. Akwai na'urorin Apple biliyan 1.400 da ke aiki a yau, dukkansu abokan cinikin kwastomomi ne na duk abin da Apple ya bayar a wannan Litinin.
Apple Video, sabon dandamali
Mun kasance watanni, zan iya faɗi ko da shekaru, muna magana game da sabis ɗin gudana na Apple. A lokacin, ya riga ya canza tare da kiɗa akan iTunes kuma ya yi tsalle zuwa yaɗa kiɗa. Yanzu lokacin fim ne da jerin shirye-shiryen talabijin. Idan Spotify ya sanya abubuwa cikin wahala ga Apple Music, hakan zai faru yanzu tare da Netflix, ƙaton bidiyo mai yawo, kuma zuwa ƙarami da Amazon Video.
Koyaya, dabarun Apple na iya zama daban da na Netflix. Apple zai iya zaɓar zama dandamali wanda ya ƙunshi wasu ayyuka, maimakon sabis ɗin kansa. Babu shakka za ta sami nasarorin keɓaɓɓun keɓaɓɓu waɗanda ke da kyau ga abokan ciniki da yawa, amma yana da wahala a yi gogayya da manyan kamfanonin samar da kayayyaki waɗanda tuni suka saka biliyoyin daloli a shekara a cikin samfuran talabijin da silima.
Kasuwa na sauraren sauti yana canzawa koyaushe, kuma idan yan shekaru da suka gabata mun nemi sabis na yawo don isa Spain, yanzu mun fara samun matsalolin zaɓar wacce za muyi rajista da ita. Abun ciki ya kasu kashi biyu, gami da Netflix, HBO, Amazon Prime Video da sauran ƙananan ayyukan yawo, a cikin shekaru masu zuwa wasu 'yan kadan za su shiga, kowannensu tare da abubuwan da ke gudana. Idan kana son ganin fina-finai na Marvel, Star Wars ko Pixar, ba zaka iya iya nemansu a Netflix ko HBO ba, lallai ne ka ɗauki hayar Disney +, misali.
Apple zai zama dandamali wanda za'a iya yin kwangila da sabis daban-daban, mai yiwuwa a farashi mai rahusa ta hanyar "fakitin", kuma duk wannan ya ƙunsa cikin aikace-aikace da na'urar. Ba zaku damu da inda jerin Wasannin Al'arshi suke ba, ko kuma a ina zan iya ganin sabon fim ɗin Tarantino, saboda duk wannan za'a sanya shi a cikin aikace-aikacen TV cewa zaka iya amfani da su akan Apple TV dinka, da iphone dinka da ipad dinka, kuma nan bada jimawaba akan TV mai wayo. Aƙalla wannan shine waɗanda waɗanda suka ce sun san abin da Apple zai gabatar a ranar Litinin suka gaya mana.
Labarai, wasanni da katin bashi
Kodayake da alama cewa mai gabatarwa na taron na ranar 25 ga Maris zai kasance sabis na bidiyo mai gudana, za a sami wasu sabbin abubuwa waɗanda za su iya haɓaka wannan canjin zuwa sabis. Apple ya ƙaddamar da aikace-aikacen Labarai shekaru da yawa da suka gabata, kuma a wannan lokacin yana shirya sabis na biyan kuɗi don wannan aikace-aikacen. Biyan kuɗin wata wanda zai ba ku damar samun damar abun ciki daga wallafe-wallafe kamar Wall Street Journal da Vox, da kuma mujallu marasa adadi.
Wani abu makamancin wannan na iya faruwa tare da wasannin bidiyo daga App Store. Kudin kowane wata wanda zai ba ku damar samun damar zaɓin wasannin bidiyo daga masu haɓakawa daban-daban akan duk na'urorinku. Sun ce Apple zai rarraba kudaden shiga ga kowane mai kirkirar ne gwargwadon tsawon lokacin da aka kunna wasannin bidiyo.
Kuma a ƙarshe, wannan Litinin ɗin ma zamu iya ganin sabon katin kuɗi a cikin Apple Pay, amma a wannan lokacin katin na Apple. David Solomon, Shugaba na Goldman Sachs, ana sa ran kasancewa a gabatarwar Litinin, zuwa gabatar da wannan sabon katin wanda zai kasance a cikin Wallet kawai, aikace-aikacen Apple na kula da katunan bashi. Apple Pay ana samunsa yanzu a duk duniya tare da miliyoyin masu amfani da shi a kowace rana, kuma me yasa za a tsaya tare da ƙaramin kwamiti alhali kuna da katin ku na mutane don biyan kuɗi.
Shakka don sharewa
Duk wannan yana da kyau, amma akwai shakku da yawa da za a warware cewa za mu ga an warware ba tare da wata shakka ba cikin awanni 24 kawai. Babban abu shine sanin yarjejeniyar da Apple yayi da manyan masu samar da abun ciki, ba wai kawai don aikin bidiyo ba amma don aikace-aikacen Labarai, da kuma yawan adadin wasannin da suka ce sun shirya mana. Amma ba mafi ƙarancin mahimmanci ba shine sanin wadatar duk waɗannan ayyukan.
Bayan dogon lokaci bayan ƙaddamar da shi, ana samun TV da aikace-aikacen labarai a cikin fewan ƙasashe da ke wajen Amurka (kuma ɗayansu ba Spain bane). Ingaddamar da sabis na girman da muka bayyana wanda aka keɓance ga wasu ƙasashe masu magana da Ingilishi ba ya da wani amfani, sai dai ya bata masu amfani waɗanda ke yin odar a wajen waɗancan ƙasashe. Mafi munin duka shine cewa mun taɓa ganin wannan fim ɗin a baya, kuma muna tsoron cewa wannan zai zama ƙarshen daidai.