Lokacin da Apple ya sayi Beats Electronics da Beats Music a cikin 2014 (don ƙaddamar da sabis ɗin yaɗa kiɗan sa'a ɗaya), Luke Wood ya haɗu da kamfanin Tim Cook don yin aiki kamar shugaban sabon Beats a cikin Apple, sabon Beats wanda, tun daga ranar sayayya, da ƙyar ya ƙaddamar da kowane sabon kaya a kasuwa.
Jon Prosser, YouTuber na tashar Front Page Tech, ya bayyana aan makonnin da suka gabata cewa Apple bai ga wata makoma ba ga alamar Beats,.
Koyaya, da alama alama ta Beats tana da makoma a cikin Apple, aƙalla a cewar Eddy Cue. Cue, babban mataimakin shugaban kamfanin Apple a bangaren intanet da aiyuka, ya aike da sakon email ga ma’aikatan kamfanin na Apple, kuma kamfanin Cnet ya shiga, inda ya sanar da tashiwar Luka Wood, Zanga-zangar da za ayi a hukumance a ranar 30 ga Afrilu.
Oliver Schusser ne zai maye gurbinsa, wanda ya zama Shugaban Apple Music a 2018. Godiya ga Oliver, Apple Music ya ga gagarumin ci gaba a shekarar da ta gabata, a cewar Cue a cikin imel ɗin. Sabbin alkaluman wadanda suka yi rajistar Apple Music sun fara ne daga watan Yunin shekarar da ta gabata, wanda a wannan lokacin Apple Music ke da masu biyan miliyan 60.
Apple ya gabatar da sabon Powerbeats 4 a tsakiyar watan Maris kuma a wannan makon, FCC ta fitar da wasu sabon Powerbeats Pro, belun kunne mara waya wanda a halin yanzu bamu san lokacin da zasu iya ganin hasken ba, amma idan sun wuce ta hukumar kula da harkokin Amurka, da alama zasu yi hakan a watanni masu zuwa.