A cikin 2018, Spotify rajista a patent ta wacce hanya zai iya amfani da bayanai daga tattaunawar mai amfani da amo na bango don ƙayyade tsarin daban. Dangane da nazarin wannan bayanin, Spotify na iya bayar da shawarar takamaiman kiɗa, kwasfan fayiloli ko ma daidaita tallan da sanarwar da masu amfani za su ji.
An amince da haƙƙin mallaka a ranar 12 ga Janairu, 2021 kuma ya ja hankali sosai a duk kafofin watsa labarai. Idan muka shiga cikin dalla-dalla game da abubuwan mallaka, wannan yana nuna yiwuwar amfani da wannan fasahar ta musamman. Mafi sashi mai ban sha'awa yana cikin yiwuwar cewa Spotify dole ne ya sami intonation, damuwa, kari da sauran fannoni na jawabin mai amfani don sanin daga yanayin tunanin su, jinsi, shekarun su har ma da lafazin su a cewar Pitchfork.
Aiwatar da wannan fasaha na iya bawa Spotify damar inganta tsarin tallan sa da kuma ba da tallace-tallace waɗanda suka fi dacewa ga masu amfani da halin da suke ciki a yanzu. Hakkin mallakar ya kuma ambaci yiwuwar ko da bambance yanayin mahalli, iya gano koda kuwa shi kadai ne ko tare da gungun mutane. Samun wannan bayanin muryar za'ayi shi ta hanyar metadata na mai amfani, ba ta hanyar rikodin sa kai tsaye ba, wanda zai bi ta samfurin Markov don samun sakamako.
Har yanzu ba a tabbata cewa Spotify zai aiwatar da duk fasahar da aka bayyana a cikin lamban kira ba. Mun riga mun san cewa kamfanoni masu fasaha yawanci suna yin rajistar lambobin mallaka da yawa waɗanda daga baya suka kasa aiwatarwa (Apple a cikin su kuma sosai). Lokacin da tashar Pitchfork ta tuntuɓi Spotify don yin tsokaci akan haƙƙin mallaka, sun yi tsokaci kamar haka:
Spotify ya nemi takaddama don daruruwan abubuwan kirkire-kirkire, kuma a kai a kai muna kammala sabbin aikace-aikace. Wasu daga cikin waɗannan takardun haƙƙin mallaka suna haɗuwa cikin samfuran gaba yayin da wasu basu taɓa ganin hasken rana ba. Burinmu shi ne ƙirƙirar mafi kyawun kwarewar sauti, amma ba mu da wani labari da za mu iya ba ku a yanzu.
Ba tare da wata shakka ba, lamban kira wanda zai ba da abubuwa da yawa don magana idan Spotify a ƙarshe ya yanke shawarar aiwatar da wannan fasaha. Duk da "rashin rikodin" mai amfani kai tsaye, sirrin masu amfani da tarin bayanan su an sake yin tambaya kuma, kamar kusan koyaushe, don haka kamfani ya sami fa'ida ta hanyar kuɗin sa.
