UApple wayesazi ukuba ukufumana uthotho olutsha lukaJJ Abrams kuya kuba yimpumelelo kwiqonga lokusasaza. umchachazo apho ibibheja kakhulu kwiinyanga zamva nje. Utshintsho y ukutyikitya okuninzi, ngaphezu kokugunyazisa umxholo wakho. Kwaye konke ukukrola i-niche elungileyo kwicandelo le-audiovisual. Kwiiveki zamva nje, bekugquba idabi phakathi kwe-Apple kunye ne-HBO, omnye onomdla wokufumana amalungelo okusasaza uthotho olutsha ngumlawuli odumileyo waseHollywood.
Kufuneka siyikhumbule loo nto UJJ Abrams udume ngokuzisa amazwi ahlabayo anjengo "Lost" kwiscreen esincinci., emva kokubandakanyeka kuchungechunge oluthi "Fringe", ukongeza ekukhetheni ukuqalisa kwakhona koludwe lwegalaksi oludumileyo lweStar Trek. Iprojekthi entsha isezandleni zakho, ogama layo lingu "Demimonde" kwaye fI-HBO ekugqibeleni iye yakhokela.
I-Apple, nangona ineeprojekthi ezilungileyo kwisandla nabadlali beqonga abadumileyo, ikwaneeprojekthi ezicwangcisiweyo kunye nomlawuli okrelekrele uSteven Spielberg kunye nombhali wesikrini uSteve Knight wochungechunge lweTaboo oludlala noTom Hardy. Nangona kunjalo, kubonakala ngathi UJJ Abrams uyithandile indlela i-HBO ephatha ngayo iWestworld kwaye ekugqibeleni ukhethe inethiwekhi yentambo, enye yeembangi eziphambili zeNetflix kwaye eSpain inokufumaneka, ukuba unqwenela, ngeVodafone.
Iinkcukacha malunga nolu ngcelele lutsha, nesingenalo ulwazi malunga nokuba lunokonwabela nini, kukuba libali. "Umdlalo we-epic kunye nentsomi esondeleyo kunye nesayensi, egxile kumlo wehlabathi ochasene namandla amakhulu kunye nengcinezelo", ngokutsho kwamajelo eendaba akuMntla Merika. Injongo yolu ngcelele yayikukuthatha i-Game of Thrones, into eyayikade ilandelwa ngu-Apple ixesha elide. Nangona kunjalo, kuya kuhlala kubonakala ukuba abo baseCupertino baya kuphatha njani iibhethi zabo kwaye ukuba ekugqibeleni baya kuba ngumtsalane omhle kubalawuli kunye nabenzi befilimu ngokubanzi.