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I-COVID-19 ivelise utshintsho kucwangco lwehlabathi njengoko sisazi. Akufuneki sithethe ukuba ukudodobala koqoqosho kubangele ukuba amandla amakhulu ahlehle okanye iinkampani zetekhnoloji zilibazise ukuqaliswa kwazo. Elinye icandelo eliye lafumana ubunzima kakhulu ibe yi-cinema. Ukuvalelwa ngokungqongqo kunye nokuvalwa kwee-cinema kuye kwathetha ukulahlekelwa kwentsebenzo yezoqoqosho kwiinkampani ezininzi kunye neenkampani zemveliso, kwaye abaninzi baye bakhetha inkonzo ye-intanethi ukuze bazame ukunciphisa ukubetha. I-Universal kunye ne-AMC Entertainment ifikelele kwisivumelwano ngenjongo banikezela ngeemuvi kwi-iTunes kwiintsuku ezili-17 emva kokukhululwa kwabo kwithiyetha, endaweni yeentsuku ezingama-75 ebezibekiwe ukuza kuthi ga ngoku.
Ukwehla 'kwefestile yethiyetha' ekuvunyelwene ngayo yi-Universal kunye ne-AMC Theatres
I-Universal yayiyenye yezona studio bhanyabhanya zinempikiswano ngexesha lokuvalwa kwe-COVID-19. Xa kwamanye amazwe ase-US bayalela ukuvalelwa ngokupheleleyo kunye nokuvalwa kwee-cinema, waqala ukubonelela ngeemuvi ezazisekwithiyetha kwi-intanethi. Oku kwawuxhokonxa umsindo weethiyetha ezinkulu ezifana neAMC Theatres. Nangona kunjalo, i-Universal yaqonda ukuba ukuze isinde kwaye yenze ezo zikhutshelwa zibe nengeniso kufuneka ziyenze ngaloo ndlela.
Nangona kunjalo, ingca yokugqibela yee-cinema ezinkulu kunye nethiyetha yayiyi qalisa kwi-intanethi kuphela ukusuka 'kwiTrolls World Tour'. Ipremiere yaba impumelelo epheleleyo ngaphezulu kwe-100 lezigidi zeerandi eziqokelelwe ngaphantsi kweeveki ezintathu. Oku kubangele utshintsho lweparadigm hayi kwi-Universal kuphela kodwa kwezinye izitudiyo eziqale ukukhupha ezinye zeefilimu zabo kwi-Intanethi.
Kwiinyanga kamva sayifunda loo nto IMifanekiso yeHlabathi kunye neeThiyetha ze-AMC Bafikelele kwisivumelwano. Kwesi sivumelwano into elungiswayo yi Ifestile yethiyetha, Oko kukuthi, ixesha elithathayo ukuba ifilimu ithengiswe okanye ijongwe kwi-intanethi emva kokukhululwa kwayo kwiithiyetha. Okwangoku, ifestile ikwientsuku ezingama-75. Nangona kunjalo, ezi nkampani zimbini zifikelele kwisivumelwano sokunciphisa ifestile zonke iintsuku ezili-17. Oku kuya kuvumela i-AMC ukuba ikwazi ukubonelela ngokukhutshwa kwe-Universal kangangeentsuku ezili-17 kwaye emva koko ikwazi ukubonelela nge-iTunes nakwamanye amaqonga ukufumana izibonelelo kwibala le-intanethi.