Ngaphezulu nje konyaka ophelileyo, uGoogle wasungula iYouTube Red, inkonzo yokuhlawula eya kuthi ivumele abasebenzisi ukonwabele iqonga leYouTube ngaphandle kwazo naziphi na iintengiso. Njengoko bekulindelwe, eli qonga litsha alifikanga nje kubasebenzisi banamhlanje kwaye ngokweVerge, iYouTube Red ayinabanikezeli abangaphezulu kwesigidi esinye nesiqingatha. I-YouTube Red ayifumaneki kwihlabathi liphela, kodwa kuyenzeka ukuba uyifakele ikhontrakthi ukuba sihlala eMelika, eMexico, eOstreliya naseNew Zealand.
UGoogle wayengaphambi kwexesha xa wayesungula le nkonzo apho ekugqibeleni ifuna khona unikeze umxholo okhethekileyo njengoluhlu kunye nokuzama ukukhuphisana kwi-Netflix, i-HBO, i-Hulu kunye nezinye iinkonzo zevidiyo zokusasaza, kodwa ngesibonelelo sangoku sokukwazi ukonwabela iqonga leYouTube ngaphandle kweentengiso, ayibambeki phakathi kwabasebenzisi, ngaphandle kwento yokuba ikwabandakanya nokuba nakho ukonwabela uMculo kuGoogle Play, inkonzo kaGoogle yokusasaza umculo.
Ukongeza kuthotho, uGoogle ufuna ukunikezela ngosasazo lweendlela ezihlawulelweyo ngeqonga leYouTube, elinjenge-CBS, efikelele kwisivumelwano kunye nesigebenga sokunikezela ngenkqubo yonke ngeYouTube kubasebenzisi ababhalise kwiYouTube Red. Ukusuka kuGoogle abaqinisekisi okanye abaphiki la manani ababhalisile kodwa kubonakala ngathi bathembele kule nkqubo intsha eza kuzisa kunyaka ozayo ngothotho olukhethekileyo ukongeza kwimixholo yeekhathuni ezinje ngeDisney efikelele kwisivumelwano ube nakho ukubonelela uninzi lweemovie zakho kubabhalisi beYouTube Red.
Uluvo ngokwalo alubi, kodwa mhlawumbi uGoogle bekufanele ukuba ulinde ukumilisela le nkonzo nje ukuba sele elungiselele uthotho olukhethekileyo oluceba ukusasaza, ezinye zazo sele zenziwe kwimveliso, ke kusenokwenzeka ukuba unyaka olandelayo sele ufumanekile. kwiYouTube ebomvu, uthotho oluxhomekeke kwimpumelelo abanayo noluntu inokuba yindlela yokuphakamisa eli qonga okanye ukugqiba ukuyitshona ngokuqinisekileyo.