Imakethi yesicelo eselfowuni iyakhula, iya kuqhubeka nokukhula ngaphandle kokuyekiswa iminyaka ezayo. Sele kuyiminyaka elishumi ukusukela oko yaqala ngokusesikweni ngokusesikweni ngee-smartphones, nangona kungekudala yatsibayo iitafile kunye neewotshi ezifanelekileyo. Imakethi yesicelo esiphathwayo ibe yindlela yobomi kumawaka abaphuhlisi kwihlabathi liphela kwaye, ewe, ngumthombo omnandi wokufumana imali kwiinkampani ezinje ngeGoogle, iAmazon, iApple, njl. Kwaye phantse kuyo yonke into, Idabi elinomdla liyaqhutywa kule marikeAbasebenzisi bazele kukukhuphisana apho ekugqibeleni, baxhamla kakhulu, nangona kungenjalo ngokwezoqoqosho kodwa kumgangatho.
Ingxelo yakutshanje yenkampani yophando eyaziwayo u-App Annie ityhila ukuba, nangona ngo-2017 nangenxa yexesha lokuqala, inkcitho yehlabathi kwizicelo zeselfowuni iya kuba phezulu kwi-Android kune-iOS, iya kuba yiVenkile yeApple eqhubeka nokugcina ubunkokheli kwingeniso ubuncinci, kude kube unyaka ka-2021, ilandelwe kwindawo yesibini yiGoogle Play Store.
Ivenkile yeeVenkile iphumelela umlo weevenkile ezigcina iiaphulelo
Sele lixesha ukusukela oko uJeff Bezos, ewe, lowo uvela eAmazon, watsho, kwaye nangona ixesha limngqinile, bambalwa abo baliqondayo. Xa abaninzi bezibuza ukuba kunokwenzeka njani ukuba ithengiswe ithebhulethi ngeedola ezingaphantsi kwamashumi amahlanu, iBezos yatsho njalo ishishini alikho kwizixhobo zekhompyutha, kodwa kwisoftware. Kwiminyaka embalwa kamva, kunye nemarike yefowuni ephathekayo egcwele iimodeli ezahlukeneyo, iimveliso kunye namaxabiso, izigebenga ezinje ngeApple uqobo ziye zaqonda isizathu sale ngxelo yiBezos, kwaye sele beqalisile ukunikezela umzamo omkhulu ekuphuhliseni usetyenziso kunye neenkonzo. Inyaniso, U-2016 ibingunyaka apho iApple ithengise ngaphantsi kwayo yonke into (ngaphantsi kwe-iPhone, ngaphantsi kwe-iPad, ngaphantsi kweMac ...), kodwa ingeniso evela kwiinkonzo zayo ikhule ngaphezulu kwe-25%.
Jeff Bezos
Kwaye kwindawo engqongqo yentengiso yeapp, uApple angoneliseka kuba ngokwengxelo yeApp Annie, Ivenkile yeVenkile ye-iOS iya kuqhubeka nokuba yeyona venkile inamaxabiso aphezulu kule minyaka mihlanu izayo, Njengobuncinci.
Le ngxelo inokufundwa kabini njengoko ikwabonisa ukuba Ingeniso evela kwintengiso yezicelo ze-Android ezipheleleyo zizakugqitha ingeniso evela kwizicelo ze-iOS okokuqala ngo-2017. Nangona oku kuyinyani, ayisiyonyani kangako ukuba esi sigqibo siquka zonke iivenkile zesicelo se-Android, oko kukuthi, ukongeza kwiGoogle Play Store uqobo, ukhuphelo kwiivenkile zesicelo somntu wesithathu ezinje ngezo ziqhutywa yiTencent, Baidu, Xiaomi, Huawei kunye nezinye, ezinokubaluleka okukhethekileyo e-China.
Ke ngoko, ngelixa ii-aplikeshini ze-Android ziya kuthi zenze ingeniso epheleleyo xa sithetha ngeevenkile, kuya kuba njalo Ivenkile yeApple ye-Apple igcina enye ingeniso engaphezulu kweGoogle Play Store, ubuncinci kude kube ngumnyaka wama-2021, umhla wokuxelwa kwale ngxelo.
Uphononongo lweApp Annie luqikelela ukuba ingeniso evela kwiVenkile ye App iyakufikelela kwizigidi ezingama-60.000 zeedola, xa kuthelekiswa nezigidi ezingama-42.000 zeGoogle Play Store kuloo nyaka, ekufuneka kongezwe i-36.000 yezigidi zeedola eziza kuveliswa ziivenkile.izicelo zomntu wesithathu Izixhobo ze-Android.
Ngo-2017, inkcitho yabathengi kwiivenkile ze-Android kucingelwa ukuba ingagqitha kwiVenkile yeApple. Oku kungenxa yokonyuka kokufakwa kweapps kwihlabathi liphela kuGoogle Play nakwiivenkile zomntu wesithathu ze-Android. Nangona kunjalo, kule minyaka mihlanu izayo, ngokuthelekisa isiseko sabathengi baka-Apple kulindeleke ukuba baqhubeke nokuchitha imali eninzi kwizixhobo. Iiprojekthi ze-Annie zeApple eziya kuthi zivelise ngaphezulu kwe- $ 60 yezigidigidi kwinkcitho yabathengi kwi-2021, igcina isikhundla sayo siphezulu kwivenkile yengeniso.
Ingxelo ye-Annie App nayo ingena kwezinye izinto ezinje ngeemarike eziya kuthi ziqhubeke ukukhokela icandelo lezicelo ezihamba-hambayo, kugxininiswe ngakumbi Ubunkokeli base China, la ukubaluleka okukhulayo kweemarike ezisakhulayo, ngakumbi i-India, okanye iindidi zezicelo eziya kuthi zenze ingeniso ethe kratya, nangona izakuqhubeka nokuba yimidlalo, ukubhaliselwa ekusasazeni usetyenziso lweendaba ezinje ngeNetflix, HBO, Apple Music, njl.
Ukuba ufuna ukubona ingxelo epheleleyo, ungayenza apha.