Inkampani yaseCupertino iyaqhubeka nokugxininisa kwimfihlo yabasebenzisi kwaye ukuba kwiintsuku ezimbalwa ezidlulileyo, ngaphambi kwengcaciso ephambili yangoMvulo, ipapashe isibhengezo malunga nemfihlo yabasebenzisi abanee-iPhones, namhlanje Isishiyela enye yezi ntengiso esinokuthi ngoku siqale ukuyifaka kwikhathalogu kuthotho lweentengiso ezijolise kwimfihlo.
Kule meko "Impendulo" sisihloko sayo kwaye ayisiyonto imalunga nezigcawu ezininzi ezisongela ubumfihlo babantu kwimicimbi yemihla ngemihla yemihla ngemihla. Kule meko, umlinganiswa omnye kunye nelizwi elichazayo ukuba kubaluleke kangakanani ukuba nemfihlo namhlanje kwaye i-iPhone iyinxalenye yale mfihlo.
Nguwo ividiyo yentengiso onokuyibona ukusukela ngoku kwisitishi se-Youtube Igosa lenkampani yeCupertino kwaye kungekudala kumajelo omabonakude wehlabathi:
I-Apple icacile ukuba olu hlobo lweentengiso lujolise kubantu abancinci kule meko lwenza abantu bazive bekhuseleke ngakumbi xa bejonga umnatha ukuba bayenza ngesixhobo seApple kunye nesikhangeli seSafari kunezinye ii-smartphones kunye nezikhangeli esinazo namhlanje kwintengiso . Ngokucacileyo yonke into ebengezelayo ayigolide kwaye I-Apple ikwanazo iingxaki okanye ukusilela kwayo oko kunokubeka emngciphekweni imfihlo Abasebenzisi, akukho nkampani ifezekileyo kule meko, kodwa kuyinyani ukuba iApple ijolise kubuninzi ukuze oku kungenzeki.
Isibhengezo esihlala nje ngaphezulu kwemizuzwana engama-35 (38 ngokukodwa) siqinisa umbono wokuthatha imfihlo yabantu siyithathele ingqalelo, kwaye ayilo phulo lokuqala elifanayo elenziwa eApple. Sikhumbula nesibhengezo ekuqaleni konyaka ngokubhiyozela i-CES eLas Vegas, apho inkampani yayixhoma uphawu olukhulu lwentengiso olwalufundeka ngolu hlobo: «Kwenzeka ntoni kwi-iPhone yakho, kuhlala kwi-iPhone yakho » Kwindlela esulungekileyo yentsomi "Kwenzeka ntoni eLas Vegas, kuhlala eLas Vegas."