Ngokuqhelekileyo ukususela ekuqaleni konyaka, iibrendi eziphambili zobunewunewu ziye zaqala ukubonisa umdla kwicandelo lokunxiba, iimpahla eziphathwayo ezilawulwa yi-Android Wear 2.0, nangona okwangoku iyinkqubo yesithathu yokusebenza kweselula kwimarike, emva kwe-watchOS kunye neTizen evela. Samsung.. Olokugqibela ukujoyina lo mkhwa yi-brand yase-Italiya i-Armani, eya kuqalisa i-smartwatch yayo yokuqala ngoSeptemba, ngokukodwa ngomhla we-14, ebizwa ngokuba yi-Emporio Armani iQhagamshelwe, isebenzisa isigama esifanayo neTag Heuer. I-smartwatch yakho yokuqala iya kulawulwa yi-Android Wear kwinguqulo 2.0, eyokugqibela ekhoyo kwaye ifike emarikeni kwiinyanga ezimbalwa ezidlulileyo.
Le iya kuba yimodeli yokuqala epheleleyo yenkampani, kuba ekupheleni konyaka ophelileyo ibonise imodeli edibeneyo edibanisa itekhnoloji yezandla kunye nedijithali. Inkampani ejongene nokuvelisa iya kuba yiFossil, eyinxalenye yeqela elifanayo kwaye esele inamava kwihlabathi le-smartwatches elawulwa yi-Android, kwaye ineemodeli ezininzi ngoku kwimarike. IFossil ikhethekile kwiminyaka yakutshanje ekwenzeni olu hlobo lwezixhobo zolunye uhlobo olutofotofo oluthi Abantu abafana noMichael Kors, uDiesel noMarc Jacobs nabo bebenomdla kweli candelo.
I-Emproio Armani iQhagamshelwe iya kubetha imarike ngeentambo ezi-8 ezahlukeneyo ukongeza ekunikezeni uluhlu lweewotshi ezikhethekileyo, njengemodeli yamva nje evela kwi-brand ye-TAG Heuer. Nangona singenalo ulwazi oluninzi olusemthethweni oluvela kwinkampani, kusenokwenzeka ukuba esi sixhobo silawulwa yiprosesa ye I-Qualcomm Snapdragon Wear 2100, iya kuba ne-4GB ye-RAM kwaye ubomi bebhetri buya kufana nobuninzi bezi zixhobo, ngenye imini. Ngokumalunga nexabiso, i-fashion firm ayizange ibonise ixabiso elisisiseko lalo mzekelo nokuba, imodeli esinokuyenza ngokwezifiso ngeentambo, eziza kuba nexabiso eliphezulu.