Okwangoku, kuyimfihlo evulekileyo kwaye bambalwa abantu abayi kuzazi izicwangciso zexesha elizayo zenkampani esekwe kwiCupertino enxulumene nokusasaza ividiyo. I-Apple ifikelele kwizivumelwano ezahlukeneyo kunye nabalingisi kunye nabavelisi, eyona nxalenye ibalulekileyo yepayi kweli candelo, kuba Bangabadali bomxholo.
Kodwa kuyabonakala ukuba iApple ibandakanyeka kangangokuba abanye abavelisi kunye neearhente baye baqala ukuvakalisa ukungonwabi kwabo, besithi abanayo inkululeko ukuba kufuneka bayile kwaye kube nzima kakhulu ukusebenzela inkampani eceba ukuzisa inkonzo yayo yevidiyo yokusasaza kwakamsinya.
Ngokucacileyo, bobabini uTim Cook kunye nabanye abaphathi baye bachazwa njenge ngenelela. Uninzi lubanga ukuba bahlala befumana amanqaku avela kwi-Apple yomxholo abasele bewuvelisile okanye babhale kuwo banikele ngoluvo lwabo. Eminye imithombo iqinisekisa ukuba kwi-Apple kukho ukunqongophala kokungafihli kunye nokucaca okukhaphayo ukudibana kwe-Apple kweli candelo ukusukela oko yaqalayo.
I-arhente yabanga ukuba i-Apple ibandakanyeka kakhulu, ichaza ukuba ababhali kunye nabalawuli bakhetha ukusebenza ngaphandle kweliso yinkampani abasebenzisana kuyo. Elinye lamanqaku abawafumana kakhulu "Musa ukuba mbi kakhulu." U-Tim Cook undwendwele iiseti zefilimu yemiboniso emininzi efana ne-See's Vancouver, umboniso wentsomi yenzululwazi yexesha elizayo, kunye neseti yefilimu yaseLos Angeles edlala uJennifer Aniston kunye noReese Witherspoon.
Phakathi kwayo yonke le nto, umvelisi ubanga ukuba Injongo ye-Apple iyonke ayicacanga ngokwaneleyo kunye nokuba ukunqongophala kwengcaciso kubangele ukubhideka phakathi kweenkampani ezininzi zemveliso apho i-Apple isayine isivumelwano nayo.
Benza utshintsho olukhulu, bayeke kwaye baqeshe ababhali abatsha. Kukho ukunqongophala kokucaca malunga noko bafuna. Uninzi lwemveliso ayilunganga njengoko bebenethemba lokuba iya kuba njalo.
Ngokutsho kweNew York Times kwiinyanga ezidlulileyo, iApple ifuna umxholo owuvelisayo ibe yeyabo bonke abaphulaphuli, ngoko ke umxholo wobundlobongela, nangayiphi na indlela, awuvumelekanga ngokupheleleyo. Nangona kunjalo, ukuba i-Apple ijonge iBreaking Bad yayo, iya kuba nexesha elinzima kakhulu.