Ubunyani obubonakalayo bubuchwephesha apho iinkampani ezininzi ezifana ne-Facebook, iMicrosoft kunye neGoogle zibeka ithemba labo, ngoko akumangalisi ukuba iiofisi zeCupertino ziqwalasela ngokunzulu ukungena ngokupheleleyo kolu hlobo lobuchwephesha ngoku ukuba imeko yezoqoqosho yenkampani iya. ukusuka emandleni ukusa emandleni. I-Apple yinkampani enkulu kumzi mveliso wetekhnoloji kwaye akukho nto iyibonisayo ayibonwa, nangona kunjalo, nayo Ngomnye wabambalwa ongekabhengezi naluphi na uhlobo lophando okanye umsebenzi onxulumene nenyani yenyani. Okwangoku, i-Facebook ithenge, umzekelo, inkampani i-Oculus, umama we-Oculus Rift, engekho ngaphantsi kweebhiliyoni ezimbini zeedola.
Kutshanje iMicrosoft ikhuphe iHoloLens yayo, olunye uhlobo lwenyani yokwenyani okanye itekhnoloji yokwenyani eyongeziweyo enamathuba angapheliyo. Ngapha koko, sinokuthi inyani yenyani likamva, nangona mhlawumbi linyanzeliswe kakhulu, ngenxa yesicelo esincinci esinokusifumana namhlanje, ke ngoko, iApple, eyinkampani engathandi ukushiywa ngasemva kuyo nayiphi na into. uhlobo lwesicelo, icinga ngokunzulu ukwaba inxalenye elungileyo yenkxaso-mali yayo kwinyani yenyani ukusebenza kobu bugcisa.
Nangona kunjalo, sinokucinga ukuba i-Apple isenezinto ezininzi ezivulekileyo, kwaye kunjalo. Ukwandiswa kwe-Apple Pay, ukufika kwe-iPad Pro kunye ne-Apple Watch kunye nenkonzo yomculo wokusasaza i-Apple Music, kusenza siqikelele ukuba i-Apple iyamkela kakhulu kodwa ityhala kancinci. Nangona kunjalo, ngokutsho kwabahlalutyi, ezi ntshukumo zikaApple Baza kuzinikela ngokupheleleyo ekufumaneni iinkampani esele zilazi icandelo, hayi ukuqalisa uphando. ukusuka kumasebe abo, ukuze babambe ngokukhawuleza abo baye baphuhlisa le teknoloji iminyaka kwaye babe namava abasebenzi babo. Abafana beWebhusayithi Barrons Ibe ngabo baye baziswe ezi ntshukumo nguApple.