Kwi-WWDC 2016, inkomfa yonyaka yabaphuhlisi apho ivakalisa khona izinto ezintsha eziphambili eziza kufikelela kuzo zonke iinkqubo zayo zokusebenza kwiinyanga ezintathu kamva, i-Apple yazisa utshintsho olukhulu kwinkqubo yokubhalisa. Kude kube ngoku, I-Apple yayisoloko igcina i-30% yengeniso uveliswa zizicelo ezibonelelwa kwiVenkile yeApp, nokuba kuthengiwe ngaphakathi kusetyenziso, ukuthengwa kwesicelo okanye urhumo.
Kwi-WWDC 2016, i-Apple yabhengeza ukuba iyanciphisa ikhomishini yokubhaliselwa, nje kuphela ngonyaka, ukusuka kwi-30% ukuya kwi-15% yangoku, okubangele ukuba abaphuhlisi abaninzi baxhase esi sigqibo ngeengalo ezivulekileyo kwaye banqume ukuqala yizalisekise kwizicelo zakho, njengoko sibonile unyaka wonke.
Baninzi abasebenzisi abathi abazimisele ukuhlawula ngenyanga, ngokusebenzisa isicelo ukuba ngaphambili bahlawula kanye kwaye balibala ukuhlawula kwakhona kwiminyaka embalwa, de umphuhlisi wakhulula inguqulo entsha kwakhona kwaye wabanyanzela ukuba bahlole, into ngokucacileyo abazange bathande nayo. Ngethamsanqa, ezinye iinkampani, ukongeza ekusinikeni inkqubo yokurhuma, zikwasivumela ukuba siqhubeke nokuthenga isicelo ngokuzimeleyo kwaye ngaphandle kokuhlawula inyanga nenyanga okanye unyaka nonyaka.
Ukushiya ecaleni le mpikiswano yokuba ukuba siqala ukuthetha singahamba indlela ende, abafana bakaGoogle bayibonile loo nto. Ingcinga yokuba i-Apple yayinayo yindlela elungileyo yokuqhubeka nokutsala italente yabaphuhlisi bangoku kunye nabatsha kwaye ukuqala kulo nyaka uzayo, iya kubonelela ngokuncipha okufanayo kwikhomishini eshiyekileyo kurhumo olwenziwa ngabasebenzisi, imirhumo yonyaka.
Phambi kokuqaliswa kolu hlobo lutsha, uSpotify wayeqale ukuzisola ngeendleko eziphezulu zokuba i-30% yengeniso efunyenwe liqonga ibhekiselele kwingxowa yayo, nto leyo eyanyanzela inkampani ukuba irhoxise ukunyusa amaxabiso nge-30% kubo bonke abo basebenzisi. inkonzo ngesicelo, ekucacayo ukuba yingxaki eyongeziweyo ukusukela oko Abasebenzisi abanomdla wokufumana ikontraka yenkonzo yomculo wokusasaza babone iApple Music njengeyona ndlela ilungileyo ngexabiso eliphantsi.
Inyathelo elilandelayo elathatyathwa nguSpotify yayikukuvala ukuthengwa kwe-app ngaphakathi kwesicelo, ukunyanzela abasebenzisi ukuba bandwendwele iwebhusayithi yenkampani ukuhlawula umrhumo, ukuze bangahlawuli i-Apple okanye naliphi na elinye iqonga lomlamli. USpotify okwangoku ubonelela ngeentsuku ezisi-7 simahla ukuba sizame inkonzo. Ukuba sifuna ukuqhubeka siyisebenzisa, kufuneka siye kwiwebhusayithi kwaye sifake ikhadi lethu letyala okanye iinkcukacha zeakhawunti yePaypal.
