Kubonakala sengathi imakethe yomculo esakazwayo isahamba, futhi ngukuthi yize sesijwayele ukulalela umculo ngale ndlela, ngokunethezeka uma kuqhathaniswa nobugqila kanye nezizathu ezisobala zomnotho maqondana namafomethi omculo wesintu, kunezinsizakalo eziningi esinazo ekugcineni kunezinkampani ezizama ukusikholisa ngezinzuzo (namakhathalogi) wenkonzo ngayinye. Vele, ekugcineni kunjalo ezinkulu ezimbili: i-Spotify ne-Apple Music.
Futhi ngaphambi kokuthi sibheke ngqo esihlokweni salokhu okuthunyelwe, akekho ongaphika amandla weSpotify, ongomunye wabokuqala ukuvela futhi kusobala ukuthi ozongenela ukhetho uzothatha ikhekhe. Vele, iSpotify kufanele iqaphele, ikakhulukazi ngemuva kwamahemuhemu wokuqedwa kwemodeli yamahhala (enezikhangiso) ezinikezwayo, futhi kubonakala sengathi izifundo zakamuva zikuqinisekisa lokho I-Apple Music ingahle ithole abasebenzisi abaningi banyanga zonke kunesikhondlakhondla sokusakaza, iSpotify ...
Futhi abagcini ngokukuqinisekisa, kepha nabafana benkampani UVerto, Abahlaziyi baseMelika, alinge ukunikeza isibalo sokuthi i-Apple Music ingaba nabasebenzisi abayingqayizivele abayizinyanga ezingama-40,7, ngaphambi kwe I-Spotify eyizigidi ezingama-30,4, ezophinde ibe ku indawo yesithathu ngemuva kukaPandora, enye yezinsizakalo zomculo ezisakazwa kakhulu e-United States.
Ziyini lezi zibalo ngenxa? Kusobala ukuthi Isikhathi samahhala sezinyanga ezi-3 ukuthi abafana baseCupertino basinikeza ukuzama i-Apple Music, nalokho ihlanganiswe ngaphandle komthungo nanoma iyiphi idivayisi ye-AppleNgamanye amagama, awudingi uhlelo lokusebenza olwengeziwe, izinhlelo zokusebenza zomculo uqobo (ngisho naku-Apple Watch) zine-Apple Music ehlanganisiwe. Kungakho mina Ngingathatha le datha ngothwathwa, kufanele ucabangele konke futhi ngicabanga ukuthi uSpotify wenza kahle, futhi uzoqhubeka nokuba yinsizakalo yokuqala yokusakaza umculo.
Kuyiqiniso elithembekile. Uma ubheka izinto kusuka kolunye uhlangothi, shwibeka imininingwane oyidingayo bese upheka izibalo ezikufanelayo, "i-Apple Music inabasebenzisi abaningi." Mina, iqiniso, lapho i-Spotify inenhlalo futhi yenziwe njengoSpotify, ngizodlula. Okwamanje, isigaba sokutholwa okuzenzakalelayo kanye nokuthola uhlu lomphakathi engiluthanda kakhulu ku-Spotify. Cha, Apple, asifuni sonke ukuzwa iBeats1.