Kuningi obekufanele kuliwe ne-Apple nabasabalalisi bokuqukethwe abakhulu ukuze okuqukethwe ku-4k, osekuvele kutholakala ku-iTunes, kube ngentengo efanayo naleyo enikezwa ngekhwalithi ye-HD. Abasabalalisi bafuna intengo ibe phakathi kwamadola angama-25 kuya kwangama-30, kodwa ekugcineni inani elifanayo ligcinwe, ama-dollar ayi-19,99 / ama-euro wokuqukethwe ku-HD naku-4k. I-Amazon ibifuna ukusizakala ngezingxoxo ezenziwe yi-Apple futhi isanda kumemezela ukwehliswa kwentengo yokuqukethwe ekuhlinzekayo ngokuqasha ngekhwalithi ye-4k, ikubeke kakhulu ngentengo efanayo ne-Apple nge-iTunes.
Kuze kube manje, isitolo samavidiyo se-Amazon sinikeze ama-movie ngekhwalithi ye-4k ku inani eliphakeme lama- $ 30. Kepha ngokunciphisa amanani entengo yalolu hlobo lokuqukethwe, i-Amazon Video isinikeza okuqukethwe ngo-4k kusuka ku-5 kuye kuma-dollar angama-20, okwamanje lokhu kwehliswa kutholakala kuphela kubasebenzisi base-United Kingdom. Ikhathalogi i-Amazon Video esinikeza yona ayibanzi njengaleyo esingayithola ku-iTunes, kodwa kancane kancane ikhathalogi yazo zombili izinsizakalo izokwanda, manje njengoba omathelevishini namabhokisi e-set-top ahambisana ne-4k eba yinto ejwayelekile amakhaya amaningi.
Isitolo samavidiyo i-Amazon sizotholakalela i-Apple TV uma isicelo sale divayisi sikhishwa, ihlelelwe leli sonto, okuhambisana nokusakazwa komdlalo wokuqala weNFL, njengoba i-Amazon ithenge amalungelo okusakaza ngawo wonke lo nyaka. Ngenkathi lolu hlelo lwethulwa i-Apple TV, kunamahlebezi amaningi aveza ukuthi inkampani kaJeff Bezos isebenza ku-Fire TV 4k entsha, idivaysi nayo izohambisana nobuchwepheshe be-HDR njengesizukulwane sesihlanu i-Apple TV eyethulwe yi-Apple ku inkulumo eyisihluthulelo ngoSepthemba odlule.
