Ubhadane lwe-COVID-19 lusize izinkampani eziningi nezinhlelo zokusebenza ukuthola amaphutha ezinhlakeni zazo. Kuzo zonke izinyanga zokuboshwa kwakukhona ukukhula okukhulayo ekusetshenzisweni kwezicelo ezifana TikTok, enikeza abasebenzisi ukuzijabulisa okusheshayo nokulula. Ezinyangeni kamuva, i-Instagram uhambise amavidiyo amafushane kuhlelo lwakho lokusebenza ngaphansi kwegama le- reels, kepha ukuthi wayengenayo enye inhloso kunokuzama ukuheha labo basebenzisi beTikTok. Emahoreni ambalwa edlule, Abakwa-Instagram bamemezele ukwakheka okusha kwesikrini sasekhaya ekusetshenzisweni kwayo ibeka amanoveli amasha amabili: ithebhu yamaReels nethebhu yesitolo.
Ama-reels kanye ne-Shop, okusha ku-facelift ye-Instagram
Njengamanje, uhlelo lokusebenza lwe-Instagram lunokuhlelwa okususelwa kuzikhala ezine. Kokuqala kwalokhu sinokufinyelela okuqondile kwekhamera nemiyalezo eqondile. Esigabeni sesibili sinokufinyelela kuzindaba zabalandeli bethu. Kwesithathu, okuphakelayo kokushicilelwa kwabasebenzisi esikulandelayo. Futhi ekugcineni, esigabeni sesine sinemenyu enkulu enethebhu yokusesha, ukulayishwa kwesithombe, ukuxhumana kanye ne-akhawunti yethu.
Abakwa-Instagram bakhiphe abezindaba emahoreni ambalwa edlule imemezela ushintsho ekubekweni kwesikrini sayo esikhulu:
Kulo nyaka, ngesifo esiwumashayabhuqe nengxenye enkulu yomhlaba ekhosele emakhaya abo, kube nokuqhuma kwamavidiyo amafushane najabulisayo ku-Instagram. Siphinde saqaphela umsebenzi omningi endaweni yezitolo ezenziwa online, njengoba abantu abaningi ngokwengeziwe bethenga ku-inthanethi futhi abantu abasha bafuna izincomo zokuthi bathengani kubadali ababathandayo.
Inethiwekhi yokuxhumana kaZuckerberg ithole isidingo sokushintsha kwesikrini sasekhaya ngemuva ubhadane lwe-COVID-19 namandla okulandelwa abasebenzisi kulezo zinyanga. Ngokusho kwe-Instagram, kube nokuqhuma kwamavidiyo amafushane enziwe reels ziqala ukuba ngokoqobo. Okwesibili, a ukwanda kokuthengiswa online, ikakhulukazi izilaleli ezisencane zenethiwekhi yokuxhumana nabantu.
Lezi zimpikiswano ezimbili zenza isikrini sasekhaya se-Instagram thola ukufinyelela ngqo kumaReels nengxenye entsha yokuthenga online ekuthiwa iSitolo. Lezi zinguquko zenza inkinobho yokulayisha okushicilelwe nokuxhumana kukhuphukele esigabeni sokuqala, kushiye isigaba sesine esivuselelwe ngokufika kwalawa mathebhu amabili amasha.
Sijabule kakhulu ngomklamo omusha futhi sikholwa ukuthi unikeza uhlelo lokusebenza ukubukeka okusha okudingeka kakhulu ngaphandle kokulahlekelwa inani lethu eliyinhloko lokulula. Sizoqhubeka nokulalela imibono yakho ukuze uqhubeke nokwenza ngcono i-Instagram yakho.
