Ezinsukwini ezimbalwa ezedlule, sixoxe ngokuthi i-iPhone 7 isiphenduke kanjani i-smartphone ethengiswa kakhulu kunazo zonke yakwa-Apple ngekota yokugcina efaka izinyanga zikaJulayi kuya kuSepthemba, zibalwa ngaphezu kwe-iPhone 8, isizukulwane esisha se-iPhone kanye nemodeli ye-X, imvamisa kuhlala kukhona amamodeli athengiswa kakhulu kwikota yesithathu yonyaka noma ngabe bebesemakethe izinsuku ezimbalwa kuphela. Kubukeka sengathi akusilona kuphela izwe lapho i-iPhone 7 idlula i-iPhone 8 ekuthengiseni, kusukela okuningi okufanayo kwenzeke e-UK.
Kepha ngaphandle kwamazwi kaTim Cook engqungqutheleni edlule lapho inkampani ibike khona imiphumela yekota, lapho ethe ukuthengisa kudlule konke obekulindelwe, kusobala Wayengabhekisi kwi-iPhone 8 entsha ne-iPhone 8 Plus.
Ngokombiko wokuthengisa wakamuva oshicilelwe nguParv Sharma, i-Apple iphinde yahola ukuthengiswa kwama-smartphones e-United Kingdom isabelo semakethe esingu-34,4%, ngenkathi imbangi yayo eyinhloko, iSamsung yaseKorea, ihlala ishumini lesine, ngesabelo esingu-4% sokuthengisa.
Uma sihlukanisa ukuthengiswa ngedivayisi, sibona ukuthi i-iPhone 7 imele kanjani u-15% wokuthengiswa okuphelele kwe-smartphone kwikota edlule. I-Samsung Galaxy S8 imele u-9% ngenkathi i-Galaxy S8 Plus 6% ne-Galaxy J3 enye i-6%. Le mininingwane ikhombisa ukuthi iSamsung iyinkampani edayise ama-smartphones amaningi kakhulu kwikota edlule e-United Kingdom.
Esikhundleni sesithathu sithola inkampani yaseChina iHuawei, eqinisekisa ukukhula okumangazayo inkampani ebinakho eminyakeni yamuva, kulandele i-Alcatel ne-Motorola. Ukuvala izinga lama-smartphones athengiswa kakhulu kwikota yesithathu ka-2017 e-United Kingdom sithola iHuawei P10 Lite eno-4% wokuthengiswa okuphelele.