Isitolo sezinhlelo zokusebenza ze-Apple sesibe ngomunye wemithombo yenkampani engenayo cishe selokhu yasungulwa, kanye nokuthengiswa kwamadivayisi. Kusukela kwafika i-Apple eChina, kancane kancane leli lizwe belilokhu lithola ukugqama kuma-akhawunti enkampani minyaka yonke, kepha hhayi ngokuya ngokuthengiswa kwamadivayisi kuphela, lapho kube negalelo elikhulu khona, kodwa futhi kuyasiza ekuthengisweni kwezicelo. Ngokombiko wakamuva we-App Annie, oshicilelwe yi-AppleInsider, imakethe yase-Asia ibone ukukhula okumangalisayo ngonyaka owodwa nje.
Kusukela kwikota yokuqala yonyaka wezi-2015 kuya kwikota yokuqala yowezi-2016, I-China iphindaphindwe ngo-2.2 inani lemali engenayo ye-Apple ngikhuluma nje ngemakethe yokufaka izicelo, futhi izinombolo zibonakala ziqhubeka nokukhuphuka, ngakho-ke kungenzeka ukuthi kungekudala, ingadlula noma ilingane nezinga le-United States, eliphezu kwalesi sigaba. Okwamanje, iChina isivele idlule iJapane, okwase kuyiminyaka eminingana isendaweni yesibili, ngemuva kwe-United States, izwe elihlale liklelise ezingeni lenzuzo ye-App Store.
Ingxenye yokukhula, ngaphezu kwenani elikhulu lamadivayisi athengiswa yinkampani ezweni, kungenxa yokuthengwa kwangaphakathi nohlelo, okuye kwaba izinhlelo zokusebenza ezidume kakhulu ezweni, isusa imodeli yokuthenga ngohlelo lokusebenza yalolo lwezinhlelo zokusebenza ze-fremium, into abasebenzisi abaningi abangayitholi njengehlekisayo nje, kepha lokho kuyiqiniso, ngoba abathuthukisi basebenzisa le ndlela entsha yokwenza ibhizinisi, beshiya eceleni umbono abangaba nawo abambalwa ngakho.
Uma ukukhula kwemali engenayo ye-App Store yaseChina kuqhubeka nokukhula, Kungenzeka kakhulu ukuthi ngonyaka we-2017 iChina ibe yizwe elenza imali engenayo kakhulu emakethe yezicelo. Kumele kucatshangwe ukuthi e-United States, imali engenayo evela kulo mqondo nayo ikhulile, kepha ukukhula kweChina bekumangalisa, njengoba sibona emfanekisweni ophethe le ndatshana.
