Ezinyangeni ezedlule, sibona ukuthi abafana baseCupertino bangene kanjani kwi-accelerator ukuze insizakalo yabo yokusakaza ividiyo ifinyelele emakethe ngokushesha okukhulu, inqobo nje uma usuku olumenyezelwe yiThe Wall Street Journal, Mashi 2019, lapho I-Apple imemezele insizakalo yayo entsha kubo bonke abasebenzisi be-Apple.
Ngokusho kwe-CNBC, i-Apple ixoxisana ngokuthengwa kwamalungelo ochungechunge lweNevelot (noma iBastards uchungechunge olumangalisayo nolunodlame olungalingisa umlingisi uRichard Gere, oshade ngqo nowesifazane waseSpain. Uchungechunge lwaluzobhalwa futhi luqondiswe ngumdali we Homeland, Howard Gordon, futhi Umthetho Nokuhleleka: Uphiko Oluyisipesheli Lwabahlukunyeziwe UWarren Leight.
Ngokusho kwalokhu okuphakathi, I-Apple ilwela amalungelo nge-Showtime, FX, ne-Amazon. Bobabili uGordon noLeight babezovumelanisa lolu chungechunge nemakethe yaseMelika futhi mhlawumbe bashintshe isihloko. Kuyamangaza ukuthi i-Apple ifuna ukunikela ngokuqukethwe kwalolu hlobo ngaphakathi kwepulatifomu yayo, ngoba ngokusho kwesimemezelo seThe Wall Street Journal, i-Apple ifuna ukukhiqiza okuqukethwe koqobo okungaqukethe ucansi, udlame, izindaba ezibuhlungu noma inhlamba ukuzama ukungangcolisi uphawu lomkhiqizo. Ngaphezu kwalokho, ngokwalokhu okuphakathi, konke okuqukethwe elikhiqizayo kufanele kufaneleke ukuthi kuboniswe ku-Apple Store.
I-Apple ifuna okuqukethwe "okuhlukile" inqobo nje uma kufanelekile hhayi mahhala. Ngaphezu kwalokho, ngokwemibiko yakamuva, i-Apple izama okuqukethwe okusebenzisana njengombono wesikhathi eside. Olunye uchungechunge olulindelwe kakhulu yi-Apple olukhiqizayo futhi oludlala phambili kuReese Witherspoon noJennifer Aniston selunalo vele igama: Top of the Morning, uchungechunge olusikhombisa ukusebenza okuhlekisayo kwesiteshi sezindaba esisakazwa ekuseni.