Ngokungafani ne-Apple, I-Spotify inomugqa owodwa webhizinisi inzuzo yayo, ingxenye enkulu, iya ekukhokheleni izinkampani eziqopha umlando. Iminyaka embalwa, uthenge izinkampani ezahlukahlukene ze-podcast, ukuze abe nemali ephezulu engenayo. Kepha, akusikho ukuphela kokuhamba inkampani yaseSweden ehlela ukukwenza ukwehlukahluka.
Phakathi kukaMeyi noJuni, uSpotify wenze amaningana forays emhlabeni amakhonsathi virtual, motivado por las restricciones de la pandemia. Al parecer, estos conciertos virtuales han tenido bastante éxito entre los usuarios y según The Information, la compañía está estudiando incrementar este tipo de conciertos además de eventos en directo.
Uma lokhu kuhamba kuphumelela bekungakwenza 3 amaphuzu amahle: ubudlelwano obungcono nabaculi (ukusiza abaculi ukuthi bathole imali entsha), umthombo omusha wemali engenayo yenkampani futhi unganikela ngenkonzo engatholakali kumbangi yayo enkulu, i-Apple Music.
I-Spotify ingasebenzisa idatha yamakhasimende kusuka kungxenyekazi yayo ukuya ku- siza abaculi ukuhlela nokuhlela amakhonsathi ebonakalayo futhi bukhoma ngaphandle kokuthi wenze izibikezelo ngokuya ngokulindelwe.
I-Spotify ihlelwe ngokuhlukahlukene imicimbi ebonakalayo phakathi kukaMeyi noJuni, ishaja u- $ 15 ukufinyelela njengokungena. Kungenzeka ukuthi ekuqaleni kungabi ngumthombo obalulekile wemali engenayo, kepha ngokuhamba kwesikhathi kungaba njalo, ngoba ayikho enye inkampani enikezela ngale nsizakalo njengamanje.
Okwamanje, iSpotify ayihlelile ukuncintisana nezinkampani ezinjengeLiveNation noma i-Anschutz Entertainment Group, okungenani ekuqaleni. Kungenzeka ukuthi finyelela izivumelwano nalezi zinkampani ezihlela umcimbi ukuthengisa amathikithi wangempela kumakhonsathi enzeka emhlabeni jikelele.
Kuze kube ngu-2017, i-Apple ibigubhe i- Ifestivali yomculo we-iTunes (oqanjwe kabusha i-Apple Music Festival) ngaphambi kokuba ukhanselwe, umcimbi ohlanganise abaculi ababaluleke kakhulu okwamanje futhi ongalandelwa mahhala kwa-Apple Store nakuhlelo lwe-Apple Music.
